Job Description
3 days ago Be among the first 25 applicants
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Direct message the job poster from Cloudwerx
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Senior Marketing Automation Solution Architect
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Who we are
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Cloudwerx is a modern Salesforce and Snowflake consultancy founded in **** to do things differently. We design and deliver clever, scalable, and human-centred solutions that create real impact for our clients across industries including public sector, education, health, financial services, utilities, and more.
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From enterprise architecture and cross-cloud customer experience to data modernisation, integration uplift, and AI-enabled marketing transformation - we bring deep domain expertise and consulting clarity to every engagement.
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The Team
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You'll join our Marketing Automation practice, working closely with the Head of Marketing Automation, Salesforce Architects, Data & Integration specialists, Project Managers, and Cloudwerx Labs.
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This team shapes next-generation customer experience solutions, enabling real-time engagement, intelligent personalisation, and unified customer data strategies.
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As a Senior Marketing Automation Solution Architect, you will be the technical authority guiding the design and delivery of sophisticated, multi-cloud marketing programs.
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The Role
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We're hiring a Senior Marketing Automation Solution Architect to lead the architecture, design, and delivery of complex Salesforce Marketing Cloud programs - spanning Marketing Cloud Engagement, Marketing Cloud Account Engagement (Pardot), Marketing Cloud Next (Advanced Edition), and cross-cloud integrations.
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This role blends deep technical architecture, hands-on solution design, client advisory, and technical leadership. You will define future-ready architectures, guide implementation teams, and ensure solutions meet enterprise standards across data, security, governance, and extensibility.
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Experience with Salesforce Data Cloud (Customer 360/Data 360) is a solid advantage, as we increasingly architect unified data foundations and identity-driven engagement.
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What you'll do
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Solution Architecture & Technical Leadership
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Lead end-to-end architecture for Marketing Cloud programs across Engagement,



Account Engagement (Pardot), and Marketing Cloud Next
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Act as Technical Lead across implementation teams, driving architecture decisions, sequencing, and quality assurance
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Facilitate discovery and architecture workshops with senior stakeholders
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Produce solution designs, technical specifications, integration approaches, and enterprise data models
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Define data strategy between Marketing Cloud, Salesforce Core Clouds, and Data Cloud (Customer 360/Data 360), including identity resolution and unified profile design
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Establish architecture governance, security standards, DevOps patterns, and deployment frameworks
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Design cross-cloud architectures across Sales Cloud, Service Cloud, Experience Cloud, and external platforms
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Architect multi-channel campaign and journey strategies across Email Studio, Journey Builder, Mobile Studio, Automation Studio, and Content Builder
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Design account engagement programs in Pardot and modern orchestration through Marketing Cloud Next
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Review and guide technical execution of AMPscript, SSJS, SQL, APIs, CloudPages, and custom automations
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Ensure best-practice personalisation, segmentation logic, data quality, and governance
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Provide technical oversight for campaign execution, QA, compliance, and performance optimisation
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Architect integrations using APIs, middleware, native connectors, and cross-cloud data flows
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Design scalable Contact Builder data models for single- and multi-business unit environments
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Ensure alignment to Marketing Data Models and extensible schema design
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Lead integration testing, data validation, and defect triage
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Stakeholder Engagement & Enablement
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Communicate complex technical concepts to non-technical stakeholders with clarity and confidence
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Advise clients on marketing maturity,



personalisation strategies, automation roadmaps, and data-driven growth
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Deliver enablement sessions for technical teams, marketers, and operational stakeholders
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What we're looking for
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5+ years' experience in Marketing Automation or MarTech, including 3+ years hands-on with Salesforce Marketing Cloud Engagement
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Proven experience as a solution architect or technical lead across multi-cloud Salesforce implementations
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Deep expertise across Marketing Cloud Engagement: Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, and Contact Builder
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Strong capability in designing advanced segmentation, personalisation, and multi-channel marketing architectures
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Experience integrating Marketing Cloud with Sales & Service Cloud, including limitations and best practices
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Strong communication, documentation, and stakeholder management skills
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Highly organised, self-sufficient, and able to lead cross-functional delivery teams
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Experience gathering requirements and presenting architectural recommendations to senior stakeholders
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Nice to have
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Experience with Salesforce Data Cloud (Customer 360/Data 360), identity resolution, data models, and activation use cases
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Experience with Personalisation (Interaction Studio) or Personalisation on Core
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Familiarity with CDP, AI-driven personalisation, predictive modelling, and data-driven growth strategies
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What's in it for you
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Influence and shape next-generation marketing solutions across major enterprises
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Lead technical strategy, innovation, and capability uplift within a growing Marketing Automation practice
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Paid parental leave and enhanced family benefits
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Recognition programs and milestone rewards
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Extra days off: Birthday leave + tenure milestone leave
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Hybrid flexibility across Sydney, Melbourne, Brisbane or Auckland
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A values-driven culture that champions collaboration, curiosity, and delivery excellence
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Ready to build clever things with kind people?
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Apply now or reach out for a confidential chat.
#J-*****-Ljbffr

📌 Marketing Automation Solution Architect (New South Wales)
🏢 Cloudwerx
📍 New South Wales