21 Aug
|
Morlife
|
City of Gold Coast
21 Aug
Morlife
City of Gold Coast
Job Description
Morlife is seeking a dynamic Ecommerce & Email Marketing Specialist to drive our online growth and customer engagement. In this hands-on role, you'll own our ecommerce operations, from managing Klaviyo email flows and campaigns to updating our website, coordinating product launches, and bringing the Morlife brand story to life across digital channels.
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This is a pivotal position where your strategic thinking and creative execution will directly impact our revenue, customer loyalty, and market position in the functional food space.
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About The Role
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Morlife is seeking a dynamic Ecommerce & Email Marketing Specialist to drive our online growth and customer engagement. In this hands-on role, you'll own our ecommerce operations, from managing Klaviyo email flows and campaigns to updating our website, coordinating product launches, and bringing the Morlife brand story to life across digital channels.
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This is a pivotal position where your strategic thinking and creative execution will directly impact our revenue, customer loyalty, and market position in the functional food space.
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Key Responsibilities
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- Email Marketing & Automation: Design, build, and optimize Klaviyo email flows and campaigns; manage segmentation, A/B testing, and performance analysis
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- Ecommerce Management: Maintain product information, write compelling product descriptions, manage inventory, update categorisation, and ensure the website reflects our latest offerings
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- Campaign Execution: Collaborate with the team to plan and execute integrated marketing campaigns across email, web, and social channels
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- Product Launches & Content: Coordinate product launch campaigns, organize photoshoots, and create supporting marketing content and product photography
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- Analytics & Reporting: Provide weekly and monthly performance reports to management, tracking KPIs across email, website, and overall digital marketing
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- Website Optimization: Update website content, manage product pages, and contribute to ongoing ecommerce platform improvements
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- Content Creation: Develop engaging copy for emails, product descriptions, blog posts, and social media that authentically communicate the Morlife story
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About You
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You're someone who thrives in a fast-paced, entrepreneurial environment. You have a creative flair, robust organizational skills, and a genuine passion for ecommerce and digital marketing. You understand what drives customer engagement and know how to turn insights into action.
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Essential Experience & Skills
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- Proven experience with Klaviyo or similar email marketing platforms, building flows, campaigns, and segments
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- Strong ecommerce platform experience with Shopify or similar
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- Demonstrable track record in ecommerce or email marketing roles
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- Excellent copywriting skills with the ability to craft authentic, compelling brand narratives
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- Proficiency in analytics and comfortable interpreting data to optimize based on performance metrics
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- Strong project management skills to handle multiple campaigns and tight deadlines
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- Excellent communication skills both written and verbal
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- Ability to work independently and collaboratively within a growing team
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- Current Queensland driver's licence with access to reliable transport
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Desirable Qualifications
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- Digital Marketing or related degree
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- Experience with Shopify or other ecommerce platforms
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- Knowledge of nutrition, wellness, or the functional food industry
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- SEO and content marketing experience
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- Social media marketing experience
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- Passion for health, wellness, and healthy living
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About Morlife
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Morlife is one of Australia's leading functional food innovators, proudly based on the Gold Coast. For over 25 years, we've been at the forefront of the wellness revolution, pioneering research-backed nutritional solutions that empower people to get more out of life.
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Our award-winning, in-house manufactured products are trusted by customers across Australia and internationally. We're a family-run company that challenges the status quo, delivering innovative functional food solutions that combine quality with impact.
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We value three things above all: Quality, Dedication, and Ingenuity.
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These aren't just company values. They're the qualities we seek in our team. If you possess these traits and are ready to contribute to a dynamic, growing business in the wellness space, we want to hear from you.
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Why Join Us?
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- Work with Australia's most innovative functional food brand
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- Hands‐on role with real impact on business growth
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- Collaborative, creative team environment
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- Opportunity to develop your ecommerce and marketing expertise
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- Be part of a company genuinely committed to improving health and wellness
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📌 ECOMMERCE MARKETING SPECIALIST (City of Gold Coast)
🏢 Morlife
📍 City of Gold Coast