Job Description

Instead of carrying bottles everywhere, we've created premium single-use skincare products designed to fit modern lifestyles—from travel and sport to beauty, intimacy and everyday essentials.

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Already launching across Australia, New Zealand, North America and Asia, Terra is one of the fastest-growing brands in our category, with ambitious global expansion plans.

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We're looking for someone who doesn't just manage social media—they build brands that people love talking about.

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About Terra

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Terra is redefining portable skincare.

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Instead of carrying bottles everywhere, we've created premium single-use skincare products designed to fit up-to-date lifestyles—from travel and sport to beauty, intimacy and everyday essentials.

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Already launching across Australia, New Zealand, North America and Asia, Terra is one of the fastest-growing brands in our category, with ambitious global expansion plans.

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We're looking for someone who doesn't just manage social media—they build brands that people love talking about.

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About the Role

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This is not your typical social media role.

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You'll be the person connecting every piece of content we create into one consistent brand story.

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Working alongside our Ecommerce Manager, design team, AI content partners, retail experience store and external creators, you'll ensure Terra shows up consistently across every customer touchpoint.

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If you're passionate about content, social media, community building and creating brands that people genuinely engage with,



we'd love to hear from you.

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What You'll Be Doing

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- Develop and execute Terra's social media strategy.
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- Manage the content calendar across all social platforms.
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- Manage relationships with UGC creators and influencers.
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- Plan and organise content captured from our Melbourne experience store.
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- Turn product launches into engaging campaigns.
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- Build and manage an active online community.
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- Respond to comments, messages and customer engagement.
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- Identify social trends and turn them into content opportunities.
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- Work closely with the Ecommerce Manager to support launches and promotions.
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- Track performance across all platforms and continually optimise content.
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- Ensure Terra maintains a premium, consistent brand identity.
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What We're Looking For

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We're less interested in where you've worked and more interested in what you've built.

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You should have:

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- 3+ years in social media, brand or content marketing.
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- Strong understanding of Instagram, TikTok, Facebook and YouTube Shorts.
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- Experience managing content calendars.
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- Excellent copywriting skills.
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- Strong visual storytelling ability.
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- Experience coordinating creators or agencies.
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- Confidence using analytics to improve performance.
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- Great organisational skills.
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- A proactive attitude and willingness to test new ideas.
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Bonus if you've worked with:

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- Beauty
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- Skincare
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- Lifestyle brands
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- FMCG
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- DTC brands
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- Retail
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📌 Brand & Community Manager (Williamstown)
🏢 Zeta Group
📍 Williamstown