Job Description
The Prospect
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We are seeking an experienced Senior Brand Manager for our Allergy portfolio to continue the growth of our market‐leading allergy brand and launch OTC to accelerate growth of the portfolio.
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In this role, you will lead the brand strategy, build high impact strategic partnerships, and deliver initiatives that drive growth, strengthen customer engagement and deliver exceptional business results.
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Reporting directly to the Associate Director Allergy & Eyecare this is a role based at our head office on Elizabeth Street, Melbourne.
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Key Responsibilities
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- Develop and implement brand strategies to maximise brand performance through insight‐led marketing plans and initiatives
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- Monitor business performance and optimise activities to identify growth opportunities and optimise brand performance.
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- Manage forecasts, budgets and investment decisions to ensure strong return on investment
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- Equip sales teams with impactful resources and tools to maximise effectiveness
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- Collaborate closely with Medical, Supply, Regulatory, Finance and Commercial teams
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- Build and lead internal and external partner relationships
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- Develop marketing campaigns that increase brand awareness and consumer engagement.
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Experience And Qualifications
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- Bachelors' degree in life sciences or healthcare discipline
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- 7+ years' healthcare experience with3+ years' commercial marketing experience in pharmaceutical, biotech or healthcare industry
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- Experience in managing OTC Pharmaceuticals highly regarded
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- Experience in a range of commercial roles in multiple therapy areas, sales experience valued
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- Highly strategic and commercially minded
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- Agile, adaptable, and responsive to change
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📌 Senior Brand Manager, Allergy (Victoria)
🏢 CSL
📍 Victoria