Job Description

High impact role with autonomy, visibility & career upside

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The Role
n This is not a typical marketing role — it's for someone who thrives on pace, energy and impact, and wants to build a brand that shows up where it matters.
n You'll own a high-performance brand already gaining serious momentum with enthusiasts across both trade and consumer channels — and take it to the next level.
n Your focus is simple:

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- Build and elevate the brand
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- Drive demand
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- Grow the community
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- Deliver commercial results
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You'll be in the middle of it all — events, influencers, campaigns, strategy and digital execution. Why This Role Stands Out

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- One of the most invested, high-growth brands across the whole organisation
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- Huge influencer and community reach, ready to leverage, transact and scale further
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- Real ownership of brand presence at events and across activations
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- Launch and grow a merchandise eCommerce platform
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- Work with top-tier agency partners
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- Direct impact on growth — not just activity
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This is brand building, not brand maintenance. About the Business

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A large national organisation with a strong portfolio of performance-driven products and a transparent growth agenda. Now is literally one of the most exciting times to join.

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- Marketing is central — not secondary
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- The culture is fast, collaborative and energised
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- Their people are recognised as their biggest assets and career development is 'front & centre'
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- You'll be trusted,



backed and given room to move
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What You'll Do

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- Lead brand strategy and positioning
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- Drive campaigns across digital, social and trade
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- Own Go-To-Market for product launches
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- Elevate brand presence at events
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- Build and engage influencer & enthusiast communities
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- Lead eCommerce / Shopify rollout (merchandise)
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- Work closely with agencies, product and sales
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What You Bring

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- A background in Brand / Product / Marketing roles
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- Strong generalist marketing capability (vs specialist)
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- Experience across FMCG, retail, hardware, automotive, performance sports or similar
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- Commercial mindset — you understand growth and can drive outcomes
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- Confidence working cross functionally and with agencies and key stakeholders
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- Experience owning campaigns and brand outcomes end-to-end
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- Energy, ownership and drive
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You move fast. You take ownership. You make things happen. What You Get

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- Ownership of a brand already in the 'Top 3' of the most talked-about in its category
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- High-energy environment — events, community, activation
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- Autonomy and real influence
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- Strong development and career growth – the possibilities are literally endless!
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- A business investing heavily in its people
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If you are looking for a role where you can build something exciting, visible and commercially impactful — this may be one of your most career defining moves.

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📌 High impact role with autonomy, visibility & career upside (Victoria)
🏢 People Equity
📍 Victoria