Aristocrat Interactive is seeking a Marketing Automation Strategist to drive lifecycle marketing for the Michigan iLottery program. You will own automation workflows across email, SMS, push, weblayers, and in-app experiences, leveraging Bloomreach Engagement to personalize journeys and optimize performance.
The role requires 5+ years in marketing automation, solid analytics, and a collaborative, hybrid work style within a cross-functional team.
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📌 Lifecycle Marketing Automation Strategist (City of Ryde)
🏢 Aristocrat
📍 City of Ryde
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