Job Description

fatsecret is looking for aContent Marketing Manager with a backgroundin nutrition or dietetics to join our Marketing team on a 9-month parental leave contract, with view to permanent.

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This role is ideal for a nutrition professional who enjoys creating evidence-based nutrition and weight loss content and is looking to apply their nutrition expertise in a digital health setting. You'll work across content strategy and lifecycle marketing to educate and support millions of people around the world on their weight loss journey.

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Key Responsibilities

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Content Planning & Production

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- Research and write evidence-based nutrition and weight loss articles, guides and educational content.
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- Plan and manage a content calendar across our website, weekly newsletter, Premium Learning Center and in-app channels.
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- Review and edit content produced by other writers to ensure it is accurate, engaging and consistent with our brand voice.
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- Coordinate the translation, production and publishing of content across 24 languages.
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- Collaborate with the Performance Marketing Manager to plan content that supports organic growth.
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- Brief designers on the visual assets required to support content and campaigns.
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- Publish and maintain content across our websites, CMS and in-app marketing channels.
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Lifecycle Marketing & Customer Communications

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- Plan and build automated user journeys that support onboarding, engagement and retention.
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- Create web,



email and in-app communications that educate users and encourage long-term engagement with the app.
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- Build and manage audience segmentation, campaign logic and personalised content within our marketing automation platform.
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- Monitor campaign performance and identify opportunities to improve engagement and user experience.
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About You

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Skills & Experience Required

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Essential

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- Bachelor's degree in Nutrition or Dietetics.
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- 2+ years experience working in nutrition, content or marketing.
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- Excellent written communication skills with the ability to translate complex nutrition concepts into engaging, easy-to-understand content.
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- Strong organisational skills with the ability to manage multiple projects and deadlines.
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- Excellent attention to detail and commitment to producing high-quality work.
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- Ability to work independently while collaborating effectively with cross-functional teams.
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Highly Desirable

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- Experience developing lifecycle marketing campaigns or automated customer journeys.
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Why Join fatsecret?

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- Hybrid work environment with two days in our Caulfield North office and three days working from home.
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- Annual professional development allowance to support your ongoing learning and career growth.
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- Work as part of a small, collaborative team where your ideas and contributions have a real impact.
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- Active social committee that runs regular fun online and in-person events during the year for our team.
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- Access to the Premium fatsecret membership.
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📌 Content Marketing Manager (Nutrition) (Yarra)
🏢 FatSecret
📍 Yarra