21 Aug
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New South Wales
Job Description
Head of Marketing | Multi-Brand Portfolio
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Head of Marketing | Private Family Office | Multi-Brand Portfolio
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Most marketing roles hand you one brand and one channel. This one hands you a portfolio.
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We're a private family office that owns and operates a group of companies across multiple industries, united by a commitment to sustainability, quality, and long-term thinking. What we can tell you now: the businesses are established and growing, and the scope of this role is rare.
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The role
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You'll own brand and marketing strategy across the full portfolio: setting the positioning, building the marketing engine, and leading a small team while staying hands-on yourself. You'll work directly with the principals and senior leadership, which means your ideas won't sit in a committee. Good thinking gets backed, and it gets backed fast.
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What you'll do
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- Set and drive integrated marketing strategy across multiple brands, spanning traditional channels and the latest AI-driven approaches, aligned to business goals and our sustainability story
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- Build our senior leaders into recognised industry voices on LinkedIn: thought leadership that earns attention rather than buys it
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- Own SEO, content, and paid media to drive awareness, engagement, and qualified leads
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- Turn complex industrial and technical topics into content people genuinely want to read
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- Lead and mentor the marketing team, and hold external agencies to a high standard
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- Measure everything that matters, and use the data to get better every month
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What success looks like in 12 months
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- Each of our brands has clear positioning and a growing, engaged audience
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- Executive LinkedIn presence has grown measurably in reach, engagement, and influence
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- A disciplined marketing cadence is running: clear priorities, clean reporting, demonstrable ROI
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- Messaging is tailored to each audience across the portfolio, from industrial buyers to everyday consumers
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You're probably our person if you have
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- 5+ years in marketing management, with real wins in brand strategy and digital
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- Experience marketing sustainability, green projects, manufacturing, or purpose-driven organisations
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- A track record of building executive presence and thought leadership on LinkedIn
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- Hands-on strength across SEO, content, paid media, and analytics
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- Exceptional writing, with the rare ability to make technical subjects compelling
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- The organisation and drive to run multiple brands and competing priorities without dropping the ball
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Bonus points for B2B industrial marketing, stakeholder communications, or experience across diverse sectors.
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What's in it for you
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- Scope you won't find elsewhere: a whole portfolio, not a slice of one brand
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- A direct line to the principals, with genuine influence on business direction
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- Brands with real purpose behind them, in sectors that matter
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- Market-competitive salary package + superannuation
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- Sydney CBD office, permanent full-time role
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📌 Head of Marketing | Multi-Brand Portfolio (New South Wales)
🏢 @
📍 New South Wales