21 Aug
|
The Nudge Group
|
New South Wales
21 Aug
The Nudge Group
New South Wales
Job Description
Direct message the job poster from The Nudge Group
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Director - Web 3.0; Data Science, AI, ML & Tech @ The Nudge Group
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The Senior Product Manager plays a critical role in shaping how our customers & members experience our brand online. You will define and deliver exceptional digital experiences that are aligned with our brand strategy and Customer Value Proposition (CVP). This includes developing the omni-channel strategy for how a customer discovers our products through to the joining experience, with a key focus on our websites. This role will require working closely with the Marketing and Sales teams to optimise conversion rates and continuously improve our websites, ensuring it is a powerful tool for customer engagement, self-service, and business growth. This role will also be required to build product capability whilst introducing new ways of working, product led thinking, and be a driver of change.
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What will you do:
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Strategy, Product and Customer Experience:
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- Define and drive product vision and strategy in collaboration with the Digital Lead and Transformation and Innovation team.
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- Lead product discovery with a key focus on identifying growth opportunities, including roadmap creation and feature prioritisation.
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- Collaborate with design teams on discovery, research and design delivery.
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- Collaborate with engineering and agile project teams to ensure successful product delivery.
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- Engage with stakeholders to align business needs, share updates, and incorporate feedback.
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- Monitor product performance metrics and make data-driven enhancements.
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- Mentor junior product team members and promote best practices in product management.
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- Proactively identify risks and lead problem-solving efforts to keep delivery on track.
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- Be a driver of change. Build product capability within the company, foster product led thinking, introduce new ways of working and be an advocate for best practices to stakeholders.
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Brand and Website Experience:
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- Translate brand guidelines and CVP into compelling digital experiences across all online touchpoints.
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- Ensure consistent brand messaging and visual identity across the website and other digital channels.
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- Champion user-centred design principles to create intuitive and engaging online experiences.
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- Collaborate with marketing and communications teams to ensure alignment between online and offline brand experiences.
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- Lead the strategic development of new website features and functionalities to enhance user engagement and self-service adoption.
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- Provide guidance and support to ensure effective delivery of website initiatives.
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- Collaborate with internal and external stakeholders to gather requirements, prioritise website enhancements, and ensure alignment with business objectives.
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Must have experience:
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- 8 years product management experience
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- Ability to process and analyse complex data - ideally using SQL
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- Strong understanding of acquisition channels - SEO, SEM, paid social, content marketing
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- Experience in a product-led organisation scaling or transforming business model at pace with a focus on marketplace and e-commerce built on web, mobile, AI and CRM applications
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- Small team management
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- Balance customer and business needs
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- Strategic mindset
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Apply now! Nicolle Hann-Dunbavin
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Seniority level
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Seniority level
Mid-Senior leveln
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Employment type
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Employment type
Full-timen
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Job function
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Job function
Product Managementn
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Insurancen
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📌 Senior Product Manager (New South Wales)
🏢 The Nudge Group
📍 New South Wales