Lifecycle Marketing Automation Strategist (Ryde City Council)

Lifecycle Marketing Automation Strategist (Ryde City Council)

21 Aug
|
Aristocrat
|
Ryde City Council

21 Aug

Aristocrat

Ryde City Council

Aristocrat Interactive is seeking a Marketing Automation Strategist to drive lifecycle marketing for the Michigan iLottery program. You will own automation workflows across email, SMS, push, weblayers, and in-app experiences, leveraging Bloomreach Engagement to personalize journeys and optimize performance.

The role requires 5+ years in marketing automation, robust analytics, and a collaborative, hybrid work style within a cross-functional team.

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📌 Lifecycle Marketing Automation Strategist (Ryde City Council)
🏢 Aristocrat
📍 Ryde City Council

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