Job Description

About the Role

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The Performance Marketing Manager plays a pivotal role in driving customer acquisition and optimising performance across digital channels. This position is responsible for planning, executing, and analysing data-driven marketing campaigns that increase website traffic, enhance lead quality, and improve conversion rates.

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Working closely with internal teams and external partners, the Performance Marketing Manager leverages insights, testing, and analytics to deliver measurable business growth and elevate the brand presence across Australia.

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Responsibilities

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- Plan, develop, and execute multi-channel marketing campaigns to drive customer acquisition and retention.
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- Manage paid digital channels including search, display, social, programmatic, and affiliate partnerships.
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- Optimise website and campaign performance through A/B testing, user insights, and conversion rate optimisation.
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- Collaborate with the Marketing Hub Team, Product, IT, and external agencies to deliver campaigns on time and within budget.
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- Monitor and analyse campaign results using web analytics and performance dashboards to identify trends and opportunities.
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- Manage marketing spend across channels to maximise ROI and deliver on key growth targets.
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- Support the creation and optimisation of landing pages, campaign briefs, and digital assets.
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- Apply data-driven insights to continuously improve acquisition and engagement outcomes.
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- Produce campaign performance reports and contribute to post-implementation reviews.
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- Ensure all marketing activities align with brand voice, tone, and business objectives.
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Skills and Experience

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- Bachelor's degree in Marketing, Communications, or related field
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- Proven experience in digital marketing (SEO, SEM, social, programmatic advertising)
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- Proven success managing affiliate partnerships and digital acquisition campaigns.
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- Solid understanding of sales funnel optimisation and performance marketing metrics.
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- Experience in performance marketing involving the use of AI tools (ChatGPT, Gemini, or similar) for campaign optimisation, audience targeting, or content generation.
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- Proficient in A/B testing, campaign optimisation and data interpretation.
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- Strong copywriting ability and attention to detail.
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- Excellent project management and stakeholder management skills.
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What's on Offer

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In return, you will join a high performing team with a fantastic company culture. This company is going through extensive growth and this represents an opportunity to build and grow the role even further.

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How to Apply

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Click APPLY or email your CV to [email protected]

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📌 Performance Marketing Manager (New South Wales)
🏢 Sharp & Carter
📍 New South Wales