Job Description

We're dee-lighted to be exclusively partnering with our very chic, very loved friends at Louenhide in the search for a Social Media & Content Specialist. And this one? It's a bit of a moment.

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If social media and content is basically your personality, your camera roll is 90% "this could be a post", and you live for scroll-stopping, trend-worthy content... keep reading.

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Louenhide is not just a handbag and accessories brand. Not even close.

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It started with a simple belief: a handbag should do life with you. carry what matters, elevate the everyday and move with you through whatever life throws your way.

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From early mornings to late dinners, work days to spontaneous plans, it's always there. Effortless. Reliable. Quietly iconic in that "if you know, you know" kind of way.

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Born in Brisbane 19 years ago by Lou Kendall and Heidi Bailey, Louenhide has grown from a local favourite into a globally loved name. The kind of brand that slips into your world and suddenly... you're seeing it everywhere.

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Every collection hits that sweet spot. Timeless design meets thoughtful function. Easy, elevated, effortlessly cool. Pieces that become part of your everyday without trying too hard.

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Loved. Recognised. Low-key iconic.

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And now... a new era.

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The foundations are strong, the momentum is real and the direction is clear. More digital edge, stronger storytelling and a deeper, more magnetic connection with their audience.

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The brand knows exactly who it is. Now it is ready to turn up the sparkle.

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The GIG

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This is not a "schedule it and forget it" role. You're in it. Creating it. Owning it.

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As the Social Media & Content Specialist, you'll be the creative heartbeat behind Louenhide's digital presence. You'll shape the vibe, set the tone and bring the brand to life in a way that feels natural, relevant and genuinely worth following.

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You'll own the full content loop from idea through to execution and performance. Platform-native content, real-time moments, BTS magic and storytelling that feels on and unmistakably Louenhide.

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Working closely with an exceptional Brand Manager and a seriously special marketing crew,



you'll turn campaigns, product drops and everyday brand moments into content people actually want to engage with.

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It's fast-moving, hands‐on and creatively killer. You trust your instincts, back your ideas and know how to make things land. And look positive doing it.

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Your world will look a little like this:

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Creating the content

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- Bringing content moments to life. Campaigns, product drops and everyday brand energy turned into scroll‐stopping, platform‐native content
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- Filming, editing and producing Reels and short‐form video that hook instantly
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- Capturing the in‐between, the BTS, the moments people actually care about in real time
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- Writing captions that feel natural, considered and unmistakably on‐brand
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Owning the platforms

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- Managing the day‐to‐day flow across Instagram, TikTok, Pinterest and beyond
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- Owning TikTok properly with consistent, trend‐led content built for the platform
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- Keeping the content engine moving with the right balance of planned and reactive
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Building the brand presence

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- Turning influencer and customer content into polished, high‐performing assets
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- Creating those viral‐worthy, trend‐worthy moments that build real brand love
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- Knowing what is trending, what is tired and what is actually worth jumping on
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Community & performance

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- Engaging with the community in a way that feels human and on‐brand
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- Partnering with paid to ensure great creative translates into real performance
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- Tracking results, pulling insights and continuously finessing the approach
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In short, you're not just managing social. You're shaping the presence, the energy and the feeling people associate with the Louenhide brand.

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And YOU?

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You're equal parts creative and instinctive, with a deep love for content.

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You don't just follow trends, you get them. You know what makes people stop, watch and engage, and you trust your gut when it comes to what will actually land.

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You have taste. And it shows.

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Ideally, you bring:

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- 3+ years experience in social media and content creation
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- Strong skills across filming, editing and storytelling
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- Confidence on camera and a willingness to be part of the content
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- A deep understanding of TikTok and Meta, with Pinterest as a bonus
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- A strong eye for hooks, pacing and what makes content hit
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- A natural, human tone when it comes to captions and storytelling
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- The ability to juggle multiple content streams without dropping the ball
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- A proactive mindset where you bring ideas and run with them
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- A true love for fashion, accessories or lifestyle brands is a big plus
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You're organised, switched on and creatively curious. You test, learn, refine and go again. Most importantly, you care about making content that actually makes people feel something.

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Why you'll love it

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This is where it gets good.

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- A beautiful brand with real reputation, momentum, a clear vision and serious glow‐up energy
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- Creative freedom to test, play and bring ideas to life without rigid rules or "we've always done it this way" vibes
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- You're in the action. Shoots, campaigns, real brand moments. Not watching from the sidelines
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- A tight, highly creative and genuinely supportive team that backs each other and backs great ideas
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- Direct collaboration with an #epic GM, Brand Manager and wider marketing crew, with real room to learn and grow
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- Based in Stafford, Brisbane with flexibility built in, including one day WFH each week
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And the best bit? Your ideas and voice won't just be heard, they'll actually help shape the evolution of the Louenhide brand from day one.

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If you're reading this thinking "this is literally me". Don't sit on it.

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Hit APPLY now or slide into our DMs to tee up a chat!

#J-18808-Ljbffr

📌 Social Media & Content Specialist (Queensland)
🏢 Fynd
📍 Queensland