Job Description

Growth Marketing Manager

n

Growth Marketing Manager / Lead

n

Location: Potts Point, Sydney or Remote with pop‐ins to Sydney | Full‐time

n

We're building Australia's most effective growth engine across home ownership, spanning property buying, consumer finance and credit decisioning, and we're looking for a Growth Marketing Lead who wants to own demand generation across multiple category‐defining brands at once.

n

You'll join the growth team powering:

n

n
- OwnHome: Deposit Boost Loans helping first‐home buyers break into the property market sooner (award‐winning, VC‐backed, and debt‐funded with over $100M to deploy)
n
- Peach Property: Australia's favourite buyer's agent (wild early traction, targeting 200+ broker partners supporting 1,000+ purchases in the next 18 months)
n
- Two stealth fintech products launching in 2025: one platform, one consumer play (tackling two of the biggest inefficiencies left in financial services)
n

n

We're profitable, scaling rapid, and raised a $40M war chest to deploy behind an ambitious team into channels that work.

n

The role

n

You'll build net‐new demand systems across multiple brands, spanning paid acquisition, SEO, lifecycle, partnerships, CRO and whatever else you believe can generate a qualified pipeline.

n

n
- SEO & content‐led acquisition (working with internal SMEs / contractors)
n
- Lifecycle & lead nurture (email, SMS, retargeting, conversion routing)
n
- Partnership & broker‐led distribution loops
n
- CRO and experimentation across landing pages, forms and funnels
n
- Webflow (site structure, landing builds & rapid iteration)
n




- Experimentation, attribution & reporting, using CRM or SQL to cut through noise
n

n

What's unique about this opportunity?

n

n
- You're not inheriting a narrow channel, you're designing the demand system. Instead of running the same playbook endlessly for one ICP, you'll work across consumer, broker and enterprise‐style funnels simultaneously.
n
- High trust, high pace, no internal theatre. If it's a good idea, we try it.
n
- Warm and mature team, high pay, high expectations: we back strong operators and compensate accordingly. In return, we expect clarity, pace and measurable impact.
n

n

Who you are

n

n
- Think in CAC, LTV, conversion and velocity, not vanity metrics
n
- Prefer targets and autonomy over noise and process
n
- Can set direction, then open Webflow, Google Ads, SQL or Zapier and build the thing yourself
n
- Know when to zoom into execution and when to pull back to strategy
n
- Can corral and motivate ICs or contractors to project deadlines
n
- Enjoy partnering with a nimble, high‐output team including our founders, CMO, business‐unit leads, performance lead, sales teams
n

n

Recruitment Process

n

Straightforward and clarifying:

n

n
- Informal chats with Imogen (CMO) and James (co‐CEO) to hear our pitch and understand our values: ownership, humility, growth, sweat the inputs, blow minds
n
- A paid work trial — work with us on something! There's no better way to confirm we both enjoy working together!
n

n

Seniority level

n

Mid‐Senior level

n

Employment type

n

Full‐time

n

Job function

n

Marketing and Sales

#J-18808-Ljbffr

📌 Growth Marketing Manager (New South Wales)
🏢 Ownhome
📍 New South Wales