Job Description

Marketing Executive – Brand & Retail Marketing

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Merchantwise is a brand management agency representing some of the world's most recognisable entertainment and consumer brands across gaming, film & TV, music and children's publishing.

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Our portfolio includes partners such as Netflix, Hasbro, Minecraft, Sonic the Hedgehog, Angry Birds, Sony Pictures, Elf on the Shelf, May Gibbs, The Gruffalo and more.

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We're looking for a Marketing Executive with around 2–3 years' experience who enjoys building brands, working across retail and digital channels, and seeing campaigns through from idea to execution.

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This role sits within the Marketing team and reports to the Marketing Director.

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What you'll be doing

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You'll support marketing activity across a portfolio of licensed brands, including:

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- Coordinating marketing campaigns and retail activations
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- Supporting marketing budgets and tracking spend alongside the Marketing Director
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- Managing creative approvals to ensure work meets brand guidelines
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- Working with creative and advertising agencies from brief to delivery
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- Building relationships with retail partners and licensees
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- Supporting digital activity including paid media, influencers, PR and social content
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- Assisting with press releases and media enquiries
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- Managing Merchantwise-owned content across social, website and eDM
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- Supporting trade events and brand showcases
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- Analysing campaign performance and preparing reports
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What we're looking for

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You don't need to tick every box — but you should bring:

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- Solid written and verbal communication
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- The ability to manage multiple projects without losing track of details
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- Experience contributing to marketing campaigns or strategy
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- An interest in retail, gaming, entertainment and consumer brands
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- Confidence working with brand guidelines and approvals
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- Hands-on experience with social media
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- Comfort interpreting campaign results
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About you

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You'll likely have:

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- A Bachelor's degree in Marketing (or related discipline)
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- 2–3 years' experience in brand, retail or consumer marketing
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- Good judgement and a practical mindset
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- Curiosity and a willingness to learn
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How we work

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- Hybrid role — currently two days per week in the office (usually Tuesdays & Thursdays)
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- Office based in St Kilda
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- Structured training and development — everyone has an Individual Development Plan
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- Employee Assistance Program (counselling, nutrition and financial coaching)
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- Paid birthday leave
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- A workplace where your contribution is noticed and supported
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Apply

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If this sounds like a role you'd enjoy, apply with your CV and a short note about why Merchantwise interests you.

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We welcome applications from people of all backgrounds.

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📌 Marketing Executive (Victoria)
🏢 The Merchantwise Group
📍 Victoria