Job Description

Base pay range

n

A$140,000.00/yr - A$170,000.00/yr

n

Overview

n

We're partnering with a rapidly growing eCommerce brand that's shaking up the DTC space with a blend of comfort, creativity, and sustainability. As the business scales globally, they're searching for a driven and strategic Marketing Manager to lead the charge on campaign performance and brand storytelling.

n

This role is perfect for someone who thrives in a fast-paced environment, thinks creatively, and has a sharp eye on ROI. You'll lead full-funnel campaigns, manage significant budgets, and work cross-functionally to grow both the brand and customer base.

n

What You'll Be Doing

n

n
- Own campaign strategy: Plan, launch, and optimise multi-channel campaigns (email, paid social, content, more) that balance brand with performance, overseeing an annual budget of $10–12M.
n
- Drive growth: Collaborate on initiatives that bring in recent customers and keep loyal ones engaged, contributing directly to the brand's long-term commercial success.
n
- Shape creative: Partner with design and content teams to bring campaigns to life with strong messaging and visual impact.
n
- Manage production: Oversee timelines, approvals, and delivery across photo, video, and digital assets — keeping things running smoothly.
n
- Track performance:



Use tools like Meta Ads Manager and Google Analytics to report on key metrics (ROAS, CPA, CTR) and identify opportunities to optimise.
n
- Work cross-functionally: Collaborate with product, digital, creative, and agency partners to ensure cohesive execution and strong results.
n

n

What You'll Bring

n

n
- 5+ years of marketing experience in a high-growth, fast-moving eCommerce or DTC environment.
n
- Proven track record managing and executing data-driven, creative marketing campaigns.
n
- Confidence navigating performance metrics and optimising spend for maximum impact.
n
- Experience using Meta Ads Manager, Google Analytics, and exposure to creative tools like Figma.
n

n

If you'd like to hear more about this position or see a full JD please reach out to [email protected]

n

For The Latest Jobs, Tech News or to 'Introduce A Friend' for a $1000 Referral Fee - Follow Us On Linkedin:

n

TheDriveGroup is 100% committed to improving meaningful diversity in the technology industry. We partner with clients who embrace diversity and seek candidates across all backgrounds, abilities, genders, sexualities, cultures, and faiths.

n

If you have the right skills and attitude we would love to hear from you!

#J-18808-Ljbffr

📌 Brand Marketing Manager (Victoria)
🏢 TheDriveGroup
📍 Victoria