Marketing And Social Media Manager (City of Gold Coast)

Marketing And Social Media Manager (City of Gold Coast)

21 Aug
|
Kirra Beach House
|
City of Gold Coast

21 Aug

Kirra Beach House

City of Gold Coast

Company Description Kirra Beach House is a contemporary hospitality venue located on the Gold Coast, offering guests a relaxed coastal atmosphere with elevated food, beverage, and event experiences. The venue focuses on quality service, up-to-date design, and an engaging social environment that appeals to locals and visitors alike. Team members are encouraged to bring creativity, professionalism, and a guest-first mindset to every interaction.

Kirra Beach

House values collaboration, accountability, and a passion for hospitality, creating a workplace where ideas are welcomed and growth is supported.

Role Description This is a full-time, on-site Marketing and Social Media Manager role based at Kirra Beach House on the Gold Coast. The role is responsible for planning, creating, and publishing engaging content across social media platforms, including daily posts, stories, and short-form video. The person in this role will manage the content calendar, coordinate promotions and campaigns, and ensure brand consistency in all communications.

Day-to-day tasks include monitoring social channels, responding to comments and messages, capturing content on-site, and collaborating with venue leadership to promote events, special offers, and partnerships. The role also involves analyzing performance metrics, preparing reports, and adjusting strategies to grow audience engagement and drive bookings and foot traffic.





Qualifications

- Experience developing and executing social media strategies, including planning content calendars and campaigns for hospitality, lifestyle, or consumer brands.
- Strong skills in copywriting and visual storytelling for digital channels, with the ability to create clear, compelling, and brand-aligned content.
- Proficiency in social media platforms (e.g., Instagram, Facebook, TikTok) and familiarity with tools for scheduling, community management, and analytics.
- Basic design and content production skills (e.g., photography, short-form video, use of design or editing tools) to create on-site content efficiently.
- Ability to interpret social media and marketing metrics, prepare concise reports, and make data-informed recommendations to improve performance.
- Excellent communication and collaboration skills, with the ability to work closely with venue management, bar and kitchen teams, and external partners.
- Prior experience in marketing, communications, or social media within hospitality, tourism, or entertainment environments is highly beneficial.
- Relevant education in marketing, communications, media, or a related field, or equivalent practical experience.
- Willingness to work on-site, attend key events, and occasionally work evenings or weekends to capture content and support campaigns.

📌 Marketing And Social Media Manager (City of Gold Coast)
🏢 Kirra Beach House
📍 City of Gold Coast

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