We are seeking a highly experienced Facebook marketing specialist to manage and scale campaigns across multiple industries.
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Responsibilities
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- Set up, manage and optimise campaigns within Facebook Ads Manager.
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- Analyse performance data to identify opportunities and implement conversion rate optimisation techniques (A/B, split‐testing).
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- Create compelling Facebook ad creative that stands out in the newsfeed.
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- Install and maintain conversion tracking codes and pixels on landing pages and websites.
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- Prepare performance analysis reports and recommend corrective actions for ongoing optimisation.
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- Maintain ROAS and CPL targets, ensuring efficient use of budget.
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- Coordinate with client teams and internal stakeholders to communicate results and strategy.
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Qualifications
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- Proven experience managing Facebook ads with a minimum daily spend of $1,000.
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- Familiarity with Meta Ads Manager and campaign structure.
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- Strong understanding of tracking, pixels, and analytics.
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- Excellent written and verbal communication skills.
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- Ability to multitask and manage multiple campaigns simultaneously.
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- Proficiency in using Photoshop or similar for ad creative (a plus).
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- Experience with email marketing systems (MailChimp or similar) is desirable.
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- Self‐motivated, organised, and solution‐oriented attitude.
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Benefits
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- Competitive salary.
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- Comprehensive training and mentorship program.
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- Opportunities for growth opportunities and upward mobility.
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- Work‐from‐home flexibility: two days a week.
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- Team events and company retreats.
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- Modern office located in South Yarra.
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To apply, please submit a concise cover letter outlining why you are the perfect fit for this role. Only candidates who provide a cover letter will be considered.
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📌 Paid Social Specialist (Williamstown)
🏢 KingKong
📍 Williamstown
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