About us

Coates is proudly Australian owned and has a long history of supporting customers to deliver major projects. We provide end-to-end solutions across five key areas: Equipment Hire, Engineering Solutions, Industrial Solutions, Power & HVAC, and Training.

About us

Proudly Australian owned, Coates has a long history of supporting customers to deliver major projects and an exciting future focused on growth. We provide end-to-end solutions spanning Equipment Hire, Engineering Solutions, Industrial Solutions and Power & HVAC.

The next step in your career starts here…

Reporting directly to the Executive General Manager (EGM), North Business Unit, this is a highly visible leadership role with accountability for the performance, people, customers and growth of the Queensland North region.

Based in Townsville, the Regional Manager is responsible for a diverse network of branches across North Queensland and the Northern Territory, spanning a vast and strategically important region from Mackay in the south to Weipa in the north, and from Emerald in the west through to Darwin. This broad remit provides a unique opportunity to influence business performance across multiple markets, industries and communities.

As Regional Manager, you'll lead a geographically dispersed team, driving safe, profitable and customer-focused outcomes across the region. With the autonomy to shape strategy and influence results, you'll play a pivotal role in developing high-performing teams, strengthening customer partnerships and ensuring operational excellence across the business.

You'll also contribute to the successful delivery of major infrastructure projects and high-profile community and sporting events throughout the region, helping Coates continue to support the industries and communities that keep Australia moving.

What you'll be responsible for:





Leading Safety Excellence

- Champion a strong safety culture across the region, ensuring safety remains at the heart of every decision and activity.
- Drive accountability, engagement and continuous improvement in safety performance.

Regional Leadership & Culture

- Lead, coach and develop a high-performing team of leaders across the branch network.
- Foster a culture of engagement, collaboration and accountability that enables people and teams to succeed.

Customer & Community Focus

- Build strong relationships with customers and key stakeholders, ensuring exceptional service and long-term partnerships.
- Support the delivery of major projects and events that contribute to the growth and success of the region.

Business Performance

- Develop and execute regional strategies that drive sustainable growth, profitability and operational excellence.
- Ensure regional performance targets are achieved through strong leadership, planning and execution.

Network & Asset Optimisation

- Partner with fleet, maintenance, transport and supply chain teams to maximise network performance and asset utilisation.
- Identify opportunities to improve efficiency, productivity and customer outcomes across the region

What You'll Bring to the role:

We're seeking an experienced people and business leader who can successfully lead a geographically dispersed workforce while balancing customer, commercial and operational priorities.





You are a collaborative leader who builds trust, develops capability and creates an environment where people are empowered to perform at their best. With strong commercial acumen and a customer-first mindset, you'll be comfortable influencing stakeholders, driving regional performance and delivering sustainable business growth.

To Be Successful You'll Have

- Proven leadership experience within a multi-site or regional business environment.
- A track record of building and sustaining high-performing teams and strong workplace cultures.
- Demonstrated success driving a proactive safety culture.
- Strong commercial and business acumen, with accountability for financial and operational performance.
- Exceptional stakeholder management and relationship-building skills.
- Customer-focused leadership with a commitment to delivering outstanding service outcomes.
- Strong communication, influencing and decision-making capabilities.
- Experience leading change, continuous improvement initiatives and business growth.

What you'll get in return

We provide our team with a wide range of perks and benefits, including:

- Development and career progression pathways
- Adaptable working options available—let's discuss what works best for you
- Access to our employee discounts, benefits and wellbeing program
- Purchased additional leave program
- Novated leasing and salary sacrifice
- 12 weeks Paid Parental Leave in addition to government parental leave scheme
- Volunteering opportunities through the Coates Foundation

Unlock your next career opportunity - apply today!

Diversity and inclusion are at the heart of our culture. Coates welcomes candidates from all backgrounds, experiences and perspectives to apply.

Coates. Equipped for you.

📌 Regional Manager - QLD North (Townsville)
🏢 Coates
📍 Townsville