About the Role
YouTrip Australia is looking for a hands-on Social Media Executive to help grow our presence across Instagram, Facebook, YouTube Shorts, Reddit, and travel-focused online communities.
This is a highly executional role with content creation at its core, but broader exposure across social publishing, community interaction, trend tracking, and performance insights.
You'll help bring YouTrip to life online — creating relatable content, showing up authentically in travel conversations, and helping make YouTrip the most talked-about no-fees travel card in Australia.
Your Mission
Build awareness, relevance, and trust for YouTrip through scroll-stopping content and authentic social engagement — never corporate, never salesy.
Key Responsibilities
Content Creation & Production (Core)
Ideate, film, and edit short-form, social-native content for IG Reels, Stories, and YouTube Shorts
Create travel hacks, budgeting tips, card demos, day-in-the-life, fun cultural content, and real traveller use cases
Develop scripts, hooks, captions, and visual styles that feel organic to each platform
Capture easy product moments (tap-to-pay, FX comparisons, ATM withdrawals, app walkthroughs)
Social Publishing & Channel Support
Support day-to-day posting across YouTrip's social channels (IG, FB, YouTube)
Assist with content scheduling, captions, hashtags, and basic community replies
Ensure content is timely, culturally relevant, and aligned to YouTrip's friendly, no-BS tone
Help repurpose content across channels and formats (organic, stories,



light paid usage)
Design & Creative Support
Create lightweight design assets such as thumbnails, subtitles, overlays, and simple layouts
Maintain visual consistency while keeping content social-first and non-polished
Adapt content quickly based on performance and platform norms
Trends, Insights & Experimentation
Track social and creator trends and adapt them for travel and money-saving content
Test new formats, hooks, and angles and share learnings with the marketing team
Monitor basic performance metrics (views, engagement, saves) to inform iteration
Community & UGC Support
Support sourcing and coordination of authentic UGC from creators and the community
Assist with creator briefs and content guidelines where needed
Help seed content into relevant travel groups, forums, and sub-cultures (with guidance)
About You
1-2 years minimum experience producing social or UGC-style content (brand, freelance, or personal)
Comfortable filming yourself or others in natural, creator-style formats
Strong short-form video editing skills (CapCut, VN, Premiere, or similar)
Good design instincts (Canva, Figma, Adobe tools)
Strong understanding of what resonates with travel audiences and young professionals
Fast, curious, and comfortable experimenting, learning, and iterating quickly
Nice to have:
Exposure to YouTube optimisation, basic analytics, paid creative, or creator coordination
Interest in travel, budgeting hacks, or fintech products
Bilingual in Mandarin (not required)

📌 Social Media Executive (Sydney)
🏢 YouTrip
📍 Sydney