Senior Media Officer (Sydney)

Senior Media Officer (Sydney)

20 Aug
|
Important Group
|
Sydney

20 Aug

Important Group

Sydney

We're seeking an experienced Media Specialist to join a fast-paced, high-impact communications team on a short based contract . This role is ideal for someone who thrives in dynamic environments, enjoys shaping narratives, and can confidently manage media relationships while delivering timely and accurate messaging.

You'll play a key role in monitoring media activity, crafting communications, and supporting senior stakeholders through both proactive and reactive media engagement.

Key Responsibilities

- Monitor news coverage, social media, and emerging issues
- Prepare daily media reports and briefings for leadership
- Draft press releases, media statements, Q&As;, and event briefs
- Act as a key point of contact for journalists and media enquiries
- Coordinate timely responses and source quotes from leadership
- Develop talking points and brief executives ahead of interviews
- Plan and deliver press conferences, announcements, and media events
- Manage logistics to ensure seamless execution
- Identify and escalate potential reputational risks
- Handle reactive media requests and draft urgent statements
- Collaborate closely with marketing, social, and policy teams
- Build and maintain strong relationships with media outlets
- Proactively pitch stories and identify media opportunities

Technical Capabilities

- Prepare media kits, press materials, B-roll, and image libraries
- Upload media releases and updates to websites
- Use media monitoring tools (e.g.



Isentia or similar platforms)
- Manage email distribution platforms for media outreach
- Coordinate broadcast requirements including satellite interviews

About You

You are a confident and resilient communications professional who can operate effectively under pressure while maintaining high-quality output.

You will bring:

- 5-7+ years' experience in media, journalism, or public affairs
- Experience within government or public sector communications (highly regarded)
- Strong background in crisis and issues management
- Proven experience managing media at events and announcements
- Relevant qualifications in Communications, PR, or Media
- Demonstrated ability to manage high volumes of media enquiries
- Excellent written and verbal communication skills
- Robust stakeholder engagement and interpersonal skills
- Ability to work both independently and collaboratively
- High attention to detail and strong problem-solving ability
- A proactive, self-motivated approach
- Current driver's licence (desirable)

What You'll Be Working With

- A complex and fast-moving media landscape
- High-profile stakeholders and sensitive issues
- A collaborative team environment focused on outcomes

Why Apply?

- Opportunity to work in a high-impact, visible role
- Exposure to complex and meaningful communications work
- Supportive and collaborative team culture
- Career development and growth opportunities

📌 Senior Media Officer (Sydney)
🏢 Important Group
📍 Sydney

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