Key Responsibilities
1. Strategic Planning & Market Intelligence
Plan and direct
local market research and account identification in line with the Business Development Operations Manual.
Coordinate
attendance at local business, tourism, and council events to expand Quest's commercial presence, actively leading involvement in at least two local business associations.
Establish and control
procedures for gathering local market intelligence (industry news, regional developments, press) to identify high-value corporate leads early.
Organise and maintain
deep product knowledge across the Quest Group to spot and act on local cross-selling opportunities.
2. Sales Management & Operations
Collaborate
with the Franchise Owner and Franchise Relationship Manager to plan, formulate, and execute the annual Sales Business Plan.
Monitor and control
revenue performance by regularly analysing budget metrics, occupancy levels, and average daily rates (ADR).
Direct and execute
comprehensive market, product, and competitor analyses, obtaining detailed rate benchmarking and competitor positioning data.
Plan and oversee
account research (using tools like STA Global reports) to evaluate corporate accommodation requirements and identify repeat travel needs.
Organise and direct
the monthly sales business plan, establishing structured call cycles, scheduling face-to-face meetings, and hosting site inspections with key decision-makers.
Coordinate
property update communications with the Franchise Owner, Franchise Relationship Manager, and Corporate Sales teams to keep property fact sheets accurate.
Direct
the lead generation process by establishing two-way information workflows and coaching Front Office teams on lead identification.
3. Sales Execution & Relationship Management
Plan, direct, and deliver




high-impact corporate presentations using appropriate technology and tailored, customer centric sales techniques.
Organise
sales call schedules aligned with agreed promotional plans to hit quarterly revenue milestones.
Coordinate and build
long-term, trusted relationships with key account reps, adapting to their communication preferences and ensuring complete professional integrity.
Direct
feedback collection and market intelligence gathering to proactively resolve account issues within Quest policy guidelines.
Share
relevant local market intelligence across the broader Quest Group.
4. Performance Control & CRM Management
Direct and review
Daily Reservation Activity reports to ensure property and group leads are correctly identified, actioned, or escalated to corporate sales teams.
Control
pricing and yield strategies for corporate accounts to secure maximum sales volume at optimal rates.
Organise and lead
monthly company stay reviews to monitor corporate usage trends and adjust upcoming sales strategies accordingly.
Oversee
the CRM (Salesforce) as the team's single source of truth, ensuring daily logs and pipeline records are accurately maintained.
5. Local Area Marketing Leadership
Plan and coordinate
local property advertising, promotional initiatives, and brand campaigns alongside the Franchise Owner.
Evaluate and control
participation in local sponsorship, business events, and networking opportunities to ensure robust ROI and brand alignment.
Direct
the production of marketing collateral in accordance with Quest Brand guidelines using approved corporate assets.
6. Collaborative & General Management
Coordinate
directly with the Quest Corporate Sales team to leverage wider corporate networks and enhance revenue outcomes.
Undertake
additional management duties within the scope of your skills and competence as directed.

📌 Business Development Manager (Western Australia)
🏢 Quest Apartment Hotels
📍 Western Australia