Digital Marketing and Ecommerce SpecialistFounded in the pristine Adelaide Hills in ****, Jurlique has been pioneering natural skincare for nearly four decades.
Our iconic range is powered by botanicals grown on our own biodynamic farm and crafted locally in South Australia.
We combine nature's transformative power with advanced skin science through our unique Seed to Skin journey.As a values-driven business, we are committed to bringing the life-force of nature to our customers while creating a team-oriented, supportive, and results-driven workplace.
At Jurlique, we help our people unlock their natural expertise and flourish in their careers.If you're as passionate about natural skincare as we are, your next career move is clear, join Jurlique!
About the RoleAre you passionate about digital marketing, eCommerce, and creating exceptional online customer experiences?
We're looking for a Digital Marketing & Ecommerce Specialist to join our Marketing team in a dynamic hybrid role.Salary: Up to $88,500 + Superannuation, depending on experience.Reporting to the Senior Ecommerce Manager – Western Markets, you'll play a pivotal role in driving the commercial performance of Jurlique's Western Markets websites through effective website merchandising, campaign execution, optimisation, and digital marketing support.This is a hands-on role that combines eCommerce trading, onsite merchandising, digital campaign coordination, SEO optimisation, and data-driven decision making.
Working closely with internal teams and external agency partners, you'll help bring campaigns to life, support product launches, optimise the customer journey, and identify opportunities to grow online sales and brand visibility.Key ResponsibilitiesPerformance MarketingDevelop and deliver campaign briefs to digital agencies, ensuring clear objectives, messaging, timelines, and deliverablesPartner with external media agencies to execute campaigns aligned to commercial priorities, KPIs, and budgetMonitor campaign and channel performance, providing insights and recommendations to drive optimisationCollaborate with CRM and eCommerce teams to connect media performance with customer behaviour and commercial outcomesStay informed on competitor activity, emerging digital trends,



and new technologies to identify opportunities for growtheCommerce & Website TradingManage day-to-day website merchandising and trading activities across Jurlique's Western Markets websitesExecute onsite promotional campaigns, homepage updates, landing pages, navigation changes, and merchandising initiativesCoordinate website execution for new product launches and key trading periods, ensuring all assets, content, pricing, and promotional mechanics are delivered accurately and on timeManage product merchandising, recommendations, bundles, collections, and cross-sell strategies to maximise conversion and average transaction valueConduct regular website audits to ensure product information, imagery, pricing, availability, and promotional messaging remain accurateMonitor key eCommerce metrics including revenue, traffic, conversion rate, and average order value, identifying opportunities to improve performanceWork with development partners to deliver website enhancements focused on UX, mobile experience, navigation, and conversion optimisationPartner with Customer Care and internal stakeholders to support a seamless digital customer experienceSupport the execution of Jurlique's SEO and Generative Engine Optimisation (GEO) strategyImplement on-page SEO best practices across product pages, landing pages, collections, and contentCollaborate with internal teams and external SEO partners to identify content opportunities based on customer search behaviour and emerging trendsEnsure website content adheres to SEO best practices, including metadata, internal linking, page structure, and content optimisationMonitor organic search performance and AI-powered discovery visibility, supporting reporting and continuous improvement initiativesReporting & InsightsAnalyse website, campaign, and customer performance data to identify trends and opportunitiesGenerate insights and recommendations to improve customer experience and commercial outcomesSupport ongoing reporting across digital marketing and eCommerce channelsContribute to a culture of continuous optimisation and testing to enhance performanceAbout YouWe're looking for a commercially minded digital marketer who thrives in a fast-paced environment and enjoys balancing creativity with data-driven decision making.
You will bring:2+ years' experience in eCommerce and/or Digital MarketingExperience managing website merchandising, online campaigns, and digital marketing activityExposure to retail, beauty, FMCG, or consumer brandsTertiary qualifications in Marketing, Business, eCommerce, or a related disciplineExperience with Shopify Plus or similar eCommerce platforms highly regardedKnowledge of Paid Search and Paid Social channelsStrong understanding of eCommerce metrics including traffic, conversion rate, revenue, and average order valueWorking knowledge of SEO best practices and an interest in emerging AI search and discovery trendsStrong analytical skills and the ability to turn insights into actionsExcellent organisational and project management skills with the ability to manage multiple prioritiesStrong communication and stakeholder management capabilitiesA proactive, solution-focused mindset and passion for delivering resultsIn exchange for your expertise and contribution, we offer the opportunity to play a key role in this South Australian born, international skincare brand.
The role attracts access to a wide range of benefits:Hybrid work environment, 2 days in office and 3 days from homeProduct Discounts and Treatment DiscountsService Recognition VouchersAnnual Volunteer Day to give back to your communityFlare Perks, discounts with a wide range of brandsFace-to-face and online training programs to build valuable skills, including communication, presenting and leadershipEmployee Assistance ProgramGreat Place to Work Engagement Survey to help us deliver a flourishing workplaceAnnual Events to celebrate important and fun moments (International Women's Day, Self Care Day, Harmony Day, birthdays and more)Quarterly Mindset and Behaviour Awards to recognise our passionate and collaborative cultureWe value work-life balance and support our employees to maintain a robust sense of personal wellbeing.
We are also committed to developing our people and creating opportunities for growth, with a strong focus on promoting talent from within.At Jurlique, our mindsets and behaviours are at the heart of our success.
They define how we work and ensure we bring the best version of ourselves every day: Better Outcomes Together | Make It Happen | Do What's RightIf you would like to learn more about us at Jurlique, please visit .
#J-*****-Ljbffr

📌 Digital Marketing And Ecommerce Specialist (New South Wales)
🏢 Jurlique
📍 New South Wales