Communications Specialist

Bright Steps Academy | Central Coast NSW / Hybrid or Remote

Full-time | Permanent

Salary: $100,000 - $120,000 + superannuation

Make an impact through communication, creativity and connection.

At Bright Steps Academy, we believe great early learning starts with strong relationships -- with children, families, educators and the communities we are part of.

We are looking for a Communications Specialist to join our Growth &

- Commercial team and play an important role in how we connect with prospective, current and future families.

This is a hands-on opportunity for a communications professional who enjoys creating engaging content, building meaningful communication journeys and delivering campaigns that drive real results.

About the role

Reporting to the General Manager, Marketing, Technology &

- Commercial, you will be responsible for planning, coordinating and delivering communications across the family lifecycle.

You will work closely with Centre Managers, Enrolments Officers and the wider Growth &
- Commercial team to strengthen family engagement, support enrolment growth, improve retention and build strong community connections.

What you'll be responsible for

- Develop and manage communication journeys for prospective, enrolled and existing families
- Create engaging content across email, social media and digital channels
- Develop campaigns that support centre growth, occupancy and family engagement
- Manage automated communication and nurture journeys
- Use Klaviyo, LineLeader and Owna to deliver timely and personalised family communications
- Support centre events, community activities and local engagement initiatives
- Promote centre achievements, stories and successes
- Strengthen Bright Steps Academy's presence within local communities
- Maintain a consistent Bright Steps tone of voice across all family touchpoints
- Monitor campaign performance and identify opportunities for improvement
- Work collaboratively with Centre Managers, Enrolments Officers and the Growth &




- Commercial team

What we're looking for

We are looking for a confident and creative communicator who understands how great communication can build relationships, increase engagement and contribute to growth.

You will ideally have

- 3+ years' experience in communications, marketing, customer engagement or community engagement

- Experience developing and managing customer communication programs and journeys
- Strong written communication and content creation skills
- Experience across email, social media and digital communication channels
- Experience using CRM, marketing automation or customer communication platforms
- Strong project management and organisational skills
- Excellent stakeholder engagement and relationship-building skills
- A proactive, hands-on approach with strong attention to detail

Experience within childcare, education, health or community-based organisations will be highly regarded. A qualification in Marketing, Communications, Public Relations, Business or a related field is desirable, however equivalent qualified experience will also be considered.

Why join Bright Steps Academy?

This is an opportunity to join a growing organisation where your work will directly influence how families experience our brand.

You'll have the opportunity to:

- Make an impact - Shape how families experience Bright Steps Academy
- Be creative - Lead engaging content, campaigns and communication journeys
- Drive growth - Contribute directly to family engagement, enrolment and retention outcomes
- Work with purpose - Help strengthen connections between our centres, families and local communities
- Enjoy flexibility - Work in a hybrid or remote environment
- Grow with us - Join a growing organisation with opportunities to make your mark

Ready to make an impact? If you're a communications professional who enjoys creating great content, building meaningful customer journeys and seeing your work translate into real-world results, we'd love to hear from you.

Apply now to join Bright Steps Academy as our Communications Specialist.

📌 Communication Specialist (Sydney)
🏢 Bright Steps Academy - Australia
📍 Sydney