- Skilled in digital PR and ready to build brands' reputations and rankings at the same time?
- Want to learn from the best digital marketers in Australia?
- We're a winner at "Australia's Best Places to Work"
- We offer amazing culture and benefits + hybrid work

Rocket is looking for a Digital PR Specialist to join our SEO team in Sydney.

To apply, you should have solid experience running digital PR campaigns in an agency setting, be comfortable securing high-quality links through both proactive pitching and reactive opportunities, and have a strong grasp of the Australian media landscape.

Management experience is a bonus but not essential.

About The Chance

Key aspects of the role include:

- Running digital PR campaigns, both proactive and reactive, to secure high-quality links and coverage for our clients.
- Reputation management, helping protect and build how our clients are perceived online.
- Supporting our growing AI search offering, helping clients get found and cited as AI-generated answers become a bigger part of how people search.

About Rocket

Rocket is widely regarded as one of the top independent digital marketing agencies in Australia.

We're an award-winning agency of 60+ digital marketing and creative specialists who work with a mix of medium and large businesses to drive leads and sales through digital channels. We're an OpenAI Services Partner, Google Premier Partner, Meta Business Partner, Bing Partner and a HubSpot Platinum Partner.

When it comes to AI, we're heavily invested in ensuring our services remain marketing-leading as AI disrupts marketing as we know it.



Rocket has been at the forefront of adopting AI within our own business, using it effectively to deliver better, faster, and more scalable outcomes for our clients. It's part of why we were selected as an OpenAI Services Partner in Australia. If getting ahead of the AI curve is important to you, Rocket is a great place to work.

We were named 'Best Large PPC Agency' and 'Best Large Integrated Agency' at the recent 2026 APAC Search Awards. We're also enormously proud to have won multiple awards at the SEMRush Awards, AMI Awards, Search Engine Land Awards, B&T; Awards and more.

See the team in action!

www.vimeo.com/738824915

Our Culture

Rocket was recognised as one of Australia's top-ranked workplaces in the AFR Boss Best Places to Work list. No games, politics, or cliques – just a great bunch of people who work hard to make our clients happy. Here are a few of the benefits of working at Rocket:

- We live and breathe our core values of No Jerks, Be Better, Take Ownership and Do What's Right.
- Salary at the top end of industry bands
- Skilled leaders at every level to further support your career progression
- Flexible hybrid working. We value work-life balance.
- Five weeks of leave a year
- Birthday leave
- Anniversary experiences
- Fully stocked kitchen/bar
- We provide the equipment for your WFH setup
- Pet-friendly office
- Generous parental leave policy
- Regular team and company events

How to apply

If you like what you've read and the person we've described is you, then we'd love to have you apply.

Thanks, and good luck!

📌 Digital PR Specialist (Sydney)
🏢 Rocket Agency
📍 Sydney