Beauty Brand | Bondi Junction, Sydney | Full-Time, Office-Based Only.

About the Role

As our in-house Social Media Manager , you’ll take ownership of the beauty brand’s social channels, content and community growth.

From product launches and influencer partnerships to Reels, TikToks and paid ad creative, you’ll play a key role in growing our digital presence and driving both brand awareness and sales .

This is a full-time, office-based only role in Bondi Junction .

Key Responsibilities

- Manage and grow the beauty brand’s social channels across Instagram, TikTok, Facebook, YouTube and Pinterest .

- Plan and manage a strong content calendar around launches, promotions, trends and campaigns.

- Shoot, design and edit Reels, TikToks, Stories, tutorials, UGC‑style content, graphics and banners .

- Create content and , with Adobe, Canva experience highly regarded .

- Write engaging captions, product launch copy and campaign messaging.

- Coordinate influencer partnerships, gifting, UGC, giveaways and PR activations .

- Engage daily with our community, including salons, artists, creators and customers.

- Monitor social performance, competitors and trends and continually identify new growth opportunities.

- Work closely with our paid advertising team to develop Meta ad creative , understand what is converting and create more content around winning concepts.

- Have a good understanding of Meta Ads, ROAS, CPA/CAC and paid social performance .





- Create Klaviyo email campaigns and ensure social, blogs and email marketing work together.

Who You Are

- 3+ years’ experience in social media and content creation, ideally within beauty, fashion, lifestyle or e-commerce.

- Strong understanding of Instagram, TikTok, Youtube Facebook and current social trends .

- Confident shooting and editing short-form video content.

- Skilled in Canva and Adobe Creative Suite ; Figma experience is highly regarded.

- Experience with Shopify and Klaviyo .

- Understanding of social media AI platforms, and how they can assist you in your role.

- Good understanding of Meta paid advertising and what makes creative convert.

- Strong copywriting and visual design skills.

- Creative, proactive, highly organised and able to move quickly.

- Most importantly, you understand that excellent social media should grow the brand, build community and drive sales .

Why Join Us?

Join a rapidly growing Australian beauty brand with a strong professional salon community and global ambitions. You’ll have the opportunity to work across content, influencers, product launches, e-commerce and performance marketing , with plenty of room to bring new ideas to the brand.

If you love beauty, understand social media and know how to create content that gets attention and converts , we’d love to hear from you.

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📌 Social Media & Digital Marketing Coordinator (Waverley Council)
🏢 Salon Tech Co
📍 Waverley Council