Position Overview:

The Marketing & Communications Coordinator is a hands-on member of the Australian Made marketing team, supporting the delivery of AMCL’s consumer and business marketing, communications and promotional activities.

The role will coordinate a broad range of marketing activities across traditional promotional campaigns, digital/social campaigns, content, newsletters, events and trade shows, website management, stakeholder communications, media opportunities and campaign reporting.

Working closely with the other members of the marketing and sales teams, the Marketing & Communications Coordinator will help ensure marketing initiatives are delivered accurately, efficiently, on time and consistently with the Australian Made brand.

This role would suit an organised and proactive marketing professional who enjoys variety, has strong attention to detail and is comfortable coordinating multiple projects and stakeholders at the same time.

Key Responsibilities:

Campaign Coordination & Digital Marketing

- Support the implementation of AMCL's annual marketing program, including consumer and acquisition / B2B campaigns and major initiatives such as Australian Made Week.
- Assist with the coordination and implementation of digital advertising campaigns across relevant channels.
- Regularly refresh advertising creative and copy for always-on campaigns, competitions and other promotional activity using Adobe Express and other appropriate design tools, in accordance with Australian Made brand guidelines.
- Assist with campaign tracking, performance monitoring and optimisation.
- Assist with the preparation of campaign reports, summaries and internal marketing updates.
- Maintain campaign calendars, deadlines and supporting documentation.

Content, Newsletters & Website

- Coordinate the production of the consumer and business newsletters, including content collation, layout, links, approvals and distribution.
- Work with the Marketing team to prepare and publish marketing content.
- Update the Australian Made website content,



for example news articles, refreshed copy, campaign content and other information as required.

Events & Trade Shows

- Coordinate the implementation and logistics of AMCL's participation in trade shows, exhibitions and other events.
- Liaise with event organisers, suppliers and internal stakeholders regarding logistics and deadlines.
- Work closely with the sales and marketing teams to ensure event requirements and promotional opportunities are identified and delivered.
- Assist with pre-event promotion, on-the-day requirements and post-event follow-up where required

PR & Stakeholder Coordination

- Coordinate business outreach for public relations, media, promotional and product-placement opportunities.
- Manage communications and follow-up with businesses regarding product donations, samples, media opportunities and campaign participation.
- Support broader communications with Australian Made logo users, industry partners and other stakeholders.
- Assist with proactive PR and media activity as required.

Marketing Administration & Team Support

- Manage the central marketing inbox, responding to routine enquiries and allocating or escalating requests to the appropriate team member.
- Support the marketing team with day-to-day coordination of campaigns, projects and deadlines.
- Liaise with agencies, designers, media partners, suppliers and other external providers as required.
- Assist with social media monitoring and moderation where required.
- Undertake media monitoring using Meltwater and circulate or escalate relevant coverage, opportunities and issues.
- Use and maintain Salesforce to support marketing activities,




- Provide additional marketing and communications support across the organisation as required.

Key Selection Criteria:

- Approximately 1-3 years' experience in a marketing, communications, digital marketing or related coordination role.
- A tertiary qualification in marketing, communications, business or a related discipline, or equivalent practical experience.
- Strong organisational and project coordination skills, with the ability to manage multiple projects and deadlines simultaneously.
- Excellent written communication, proofreading and copy-editing skills.
- Strong attention to detail and a commitment to producing accurate, high-quality work.
- Experience supporting digital and social media marketing campaigns.
- Confidence using content management systems and updating website content.
- Experience developing or adapting basic marketing creative using Adobe Express or similar platforms.
- Robust Microsoft Office skills, particularly Word, PowerPoint and Excel.
- An understanding of digital campaign measurement and reporting.
- Strong interpersonal and stakeholder communication skills.
- The ability to work effectively with internal teams, businesses that use the logo, agencies, suppliers and other external stakeholders.
- Experience using Salesforce or a similar CRM, with the ability to maintain accurate records, manage campaign and stakeholder information, and support marketing reporting.

To apply

Please click the Apply Now button, or for a confidential discussion, please contact Jaxon Edwards – [email protected] or Lyndsey Walker – [email protected] deliberateImpact are the retained partner for this assignment, any third-party applicants will be referred to deliberateImpact for review.

Australian

Made CL are an equal opportunity employer and encourages all applicants to apply. You must have Australian Residency or equivalent visa requirements. The successful applicant will be subject to police and visa checks.

📌 Marketing and Communications Coordinator (Melbourne)
🏢 Australian Made
📍 Melbourne