19 Aug
|
Mayborn Group
|
Monash
19 Aug
Mayborn Group
Monash
Location: Mount Waverley, Victoria
Contract: Permanent
About The Role
Reporting into the ANZ GM, this role is integral to the short, mid & long-term acceleration of the Baby Accessories category & Tommee Tippee in key channels within ANZ. You will be responsible for generating high impact insights & analysis to create best in class category growth strategies across the Grocery channel.
You will be the go-to person in the category dynamics, working with commercial & brand teams to enable the best GTM plan for the brand and partners.
What you will be doing:
- Develop & execute external retailer category growth strategies for the baby accessories category enabling TT to over-index in short to long term sustainable growth
- Analyse market trends, customer behaviour & competitor activity, advising the GM, Commercial & Brand teams on portfolio, pricing, promotional decisions
- Develop 3 year category strategies within the business to achieve its goals, selling this into senior retailer contacts
- Deliver the range review process from retailer category strategy, space management implementing best in class shopper led POG's (including adds/deletes) supported by commercial team
- Enable channel strategy to come to life via ranging & planogram executions with the retailers
- Proactively advise the commercial team on the best TT category growth driving plans for that retailer supporting JBP sign offs
- Provide internal intelligence on category, what is working, what is not, calling out risks & opportunities to drive the future plan of the business
- Consult on internal category, channel, pricing & promotional strategies (supported by GM)
- Own internal reporting (local & global) on category dynamics & rationale, suggesting action plan for future opportunities
- Assist in NPD opportunity assessments
What skills and experiences you’ll need to ace this job:
- Proven experience working within the consumer products/FMCG sector in category roles
- Experience partnering with external Grocery retailers would be beneficial
- Solid analytical skills, ability to analyse large datasets, interpret market trends, and extract actionable insights
- Capability to develop and implement comprehensive category strategies aligned with business objectives, data driven decision-maker
- Strong communicator with experience working across multiple functions / diverse set of stakeholders
- Strong organizational skills
- Problem solver and quick thinker who is self-motivated taking pride in getting the job done
- Highly developed interpersonal and influencing skills, with a strong track record of partnering effectively with senior leaders
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📌 Category Manager (Monash)
🏢 Mayborn Group
📍 Monash