KIVARI is a Sydney-based fashion brand founded in ****, known for the ultimate trifecta of style, strength and confidence.
All of our products are designed by our talented team in Australia, crafted with sustainability in mind and materials sourced from across the world.
Our timeless designs are inspired by a passion for travel and a deep connection to the ocean.For us, community comes first, we are committed to quality always and fostering a warm environment where creativity thrives and we provide the opportunity for you to evolve with us as our brand grows across the globe.About the Role:The Digital Marketing Manager is responsible for driving brand awareness, customer acquisition, and retention across all digital channels.
This role leads the strategic planning and execution of digital campaigns, ensuring activity is data‐led, commercially effective, and creatively considered.
Working across paid, owned, and earned platforms, the role delivers measurable growth while maintaining a consistent, elevated KIVARI brand presence.Reporting into the Head of Digital, this role collaborates closely with Marketing, Planning, Creative, Customer Experience and Operations to deliver aligned and high‐impact digital execution.Responsibilities include but are not limited to:Lead and execute the end‐to‐end digital marketing strategy across AU and international marketsDrive integrated digital campaigns across paid, owned, and earned channelsDrive performance marketing strategy across Meta, Google, Pinterest and emerging platforms, partnering closely with paid media specialist and agenciesLead CRM, retention, and lifecycle marketing across email and SMS, including segmentation, automation, and testingBrief and collaborate with Creative, Design, and Social teams to deliver high‐performing digital assetsOwn digital reporting and analytics,



translating performance data into actionable insightsCollaborate cross‐functionally to ensure digital activity aligns with brand, trade, and commercial prioritiesQualifications:4+ years' experience in a Digital Marketing Manager or similar roleStrong experience across performance marketing, CRM, and ecommerce (fashion or retail preferred)Proven ability to manage budgets, KPIs, and commercial outcomesHighly analytical with strong reporting and optimisation capabilityStrategic thinker with a creative mindsetExperience working with agencies is desirable but not essentialRelevant qualifications in Digital Marketing or a related field highly regardedWhat We Offer:A creative, collaborative environment: Join a team that values innovation and teamwork, where your contributions will help shape the future of our brand.Growth opportunities: KIVARI is a rapidly growing brand, and we are committed to helping you develop your skills and progress in your career.Work‐life balance: Regular hours working from our Freshwater office, close to the beach.Sustainability commitment: Play a role in shaping designs that reflect our commitment to sustainability, creating a positive impact on both our community and the environment.Competitive salary and benefits package including a generous clothing allowance.How to Apply:To apply for this position, please send your resume and cover letter directly to .
We will not be engaging with recruitment agencies for this role, and we will only be considering direct applicants.While we strive to respond to all applicants, due to the high volume of applications, only shortlisted candidates will be contacted.This role is working in the Head Office in Freshwater, Sydney NSW.KIVARI is an equal chance employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.All applications will be treated with the strictest confidence.
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📌 Digital Marketing Manager (New South Wales)
🏢 KIVARI
📍 New South Wales