Do you love data, dashboards, and squeezing maximum performance out of campaigns?
This role blends creative thinking, analytics, and automation to drive measurable growth across multiple digital channels.
If you enjoy testing, optimising, and scaling what works — this one's for you.
The Mission Drive qualified traffic Improve conversion rates Reduce cost-per-acquisition Automate what shouldn't be manualWhat You'll Be Responsible ForManaging and optimising paid advertising campaigns across multiple platformsDesigning A/B tests for ads, landing pages, and funnelsMonitoring performance metrics daily, weekly, monthlyBuilding automated rules, alerts, and reporting dashboardsWorking closely with content and design teams to align messagingDocumenting learnings, tests,



and optimisation frameworksKey Skills & ToolsPaid media platformsSearch adsDisplay adsSocial media advertisingAnalytics & trackingEvent-based trackingConversion attributionTag management toolsMarketing automation toolsWorkflow buildersEmail & lead-nurturing systemsData skillsSpreadsheet modellingBasic SQL or reporting queriesDashboard toolsWhat We're Looking ForStrong analytical mindsetComfortable working with numbers, trends, and patternsAbility to test ideas quickly and iterateClear communicator — able to explain performance in plain EnglishOrganised, detail-focused, and proactiveBonus PointsExperience with: Conversion rate optimisation (CRO) Funnel analysis Marketing APIsFamiliarity withScripting or automation logic Customer segmentation models A habit of documenting processes and playbooksExample Metrics You'll OwnCost per lead (CPL)Return on ad spend (ROAS)Conversion rate (CVR)Funnel drop-off pointsChannel-level performanceEmployment Details: Type: Full-time Contract: Permanent Working style: Hybrid / flexible Compensation: Market-competitive salary based on experience Performance-based bonus structure Benefits package included
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📌 Performance Marketing Specialist — Paid Media & Automation (New South Wales)
🏢 Refari
📍 New South Wales