We’re looking for an experienced and commercially driven Head of eCommerce to lead the ecommerce strategy and performance across Platypus Shoes, Hype DC and Subtype.
Reporting to the Head of Marketing & Digital you’ll lead a high-performing ecommerce team and own commercial performance, trading strategy and the digital customer experience across three leading retail brands.
What You’ll Be Doing
- Own ecommerce forecasting, budgeting and commercial planning across all three brands.
- Deliver sales, margin and profit targets through effective ecommerce trading.
- Lead onsite merchandising, promotions, campaigns and customer experience.
- Drive CRO, personalisation, UX and product discovery to improve conversion and engagement.
- Own and prioritise the ecommerce roadmap and lead key digital projects.
- Partner with Digital Delivery, IT, CRM, Performance Marketing, SEO, MarTech and Supply Chain to deliver a seamless customer experience.
- Lead and develop a team of seven, including three Ecommerce Managers.
- Champion AI,
automation and emerging digital capabilities to improve productivity and performance.
What We’re Looking For
- 5+ years in a senior ecommerce leadership role, ideally within retail or a consumer environment.
- Solid commercial acumen and a proven track record of delivering ecommerce growth.
- Deep understanding of ecommerce trading, CRO, onsite merchandising and digital customer experience.
- Strong analytical, stakeholder management and influencing skills.
- Proven experience leading and developing high-performing teams.
- A customer-first, commercially minded approach with a passion for digital innovation, AI and emerging technologies.
Why Join Us?
This is an opportunity to shape the ecommerce strategy across three distinctive brands, lead a talented team and make a genuine impact on how customers discover and shop our brands online.
If you’re a commercially minded ecommerce leader who loves combining data, customer experience, technology and innovation, we’d love to hear from you.
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📌 Head of eCommerce - Platypus, Hype & Subtype (Williamstown)
🏢 HYPE DC Pty
📍 Williamstown
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