About the role
Reporting to the Chief Customer Officer and leading a team, the Head of Marketing, CX & Partnerships will develop and deliver B2B and B2C marketing, CX and partnership initiatives that drive customer growth, engagement and commercial outcomes.
The role is accountable for brand and campaign performance, customer insights, partner relationships, and the continuous improvement of the end-to-end customer journey and experiences.
This includes managing brand strategy, ensuring a consistent and differentiated market position, integrated marketing strategies that drive customer acquisition, retention, engagement and revenue growth, leveraging customer and market insights to identify growth opportunities, and leading strategic partner relationships.
The appointee will define and implement the CX strategy across the customer journey, overseeing customer journey mapping.
Collaborating with stakeholders across the organisation, the role ensures a consistent customer proposition, data-driven decision making, and a simplified, customer-centric operating model that delivers value for customers, partners and the organisation.
About you
You are a customer centric B2B and B2C marketing and CX leader,



with experience in best practice service organisations, driving change and transformation in sectors including insurance, banking, cards, loyalty, energy, telecommunications, or other relevant service sectors.
With the ability to inspire, develop and empower high-performing teams, you are a strategic thinker, passionate about understanding customer needs and creating seamless, value-adding customer experience.
You are highly commercial and in sync with growth drivers, revenue generation, ROI and business performance.
Underpinning your best practice marketing pedigree, is your proven ability to establish and maintain trusted relationships with partners, senior stakeholders, and industry, influence outcomes and align diverse stakeholders, lead organisational change, challenge existing practices, and drive continuous improvement using customer insights, market intelligence and data to inform decisions and measure success.
Your drive for results and passion for the customer, will see you thrive in this transformational chance, enhancing customer value, strengthening partnerships, and driving commercial growth.
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📌 Head Of Marketing, Cx & Club Partnerships (Melbourne)
🏢 Ring
📍 Melbourne