ABOUT THE ROLE

As the Media Implementation Account Manager, you are responsible for the day to day execution, management and optimization of campaigns. Specifically, this will include fully understanding briefs, building responses and channel strategies that are rational and relevant with the support of the Media Implementation Group Director and Account Director. You will be overseeing the setup of campaigns and trading in all platforms, facilitate data and trend analysis to improve overall performance to ensure the delivery against campaign strategy and account KPIs. You will do this to ensure your clients always receive a high-quality product experience, efficient delivery, and look to improve automation of processes. Managing a team of Executives and Assistants, you will refine your skills in both nurturing and challenging a high performing team.

KEY RESPONSIBILITIES

1. Lead the Team

Develop the skills and manage the on-the-job training of Senior Investment Execs and Assistants in your team. Provide regular 360 feedback and address performance shortfalls in a timely & constructive manner. Attend all Exec and Assistant Growth Plan check ins and provide guidance and support to achieve their career goals.

2. Client Relationships

Demonstrate acute understanding of client business objectives and become a trusted advisor capable of independent communication. Maintain regular dialogue on buying performance & market opportunities with client. With support from Account/Group Director, present relevant documentation to client where required, with full evaluation of results/conditions and inclusive of insights/POV.

3. Strategic Thinking

Build value adding relationships with media partners, internal stakeholders, auditors, and relevant clients. Proactively seek out strategic Investment opportunities that align with your client's strategic direction. Ensure context and insights are added into client delivery reports. Build/use expert media knowledge and partner relationships to uncover innovative insights & provide points of view/updates to the wider team. Effectively deliver campaign performance, process, and operational delivery of your client Investment team. Work closely with Account Director and Group Director to ensure all team processes and supporting documentation deliver Media Implementation best practice, and evolve where necessary.

4. Workflow Management

A skilled time and resource Manager,



you will lead by example in prioritising what's most important and coaching junior team members to ensure the delivery of high quality work across your portfolio of clients. Identify and improve Quality Assurance in both building and monitoring campaign pacing and performance.

5. Communication

Maintain open and effective communication with all stakeholders. Including but not limited to Managers, Directors, Heads of Department & client leads. Effectively deliver campaign performance, process, and operational delivery of your client Implementation team. Demonstrate acute understanding of client business objectives and become a trusted advisor capable of independent communication. Maintain regular dialogue on buying performance & market opportunities with client. With support from ID/GID, present relevant documentation to client where required, with full evaluation of results/conditions and inclusive of insights/POV.

RESPONSIBILITES IN DETAIL

Strategic and Technical Expertise

- Deep understanding of competitive advantage of media owners and technology vendors alike
- Able to lead briefing and booking to drive value and effective media buying
- Managing campaign set ups and optimisations across platforms
- Providing in-depth insights, commentary and recommendations on campaign health and strategy
- Monitors competitor landscape and its effect on Brand performance
- Attending internal meetings
- Attending and actively participating on Innovation Sessions and Knowledge Share sessions
- Proactively focusing on solutions across all clients and tasks
- Optimizing campaign performance based on objectives agreed during planning stages
- Bid management and budget management across all channels, to ensure we are driving cost efficiencies and ROI for all clients
- Test & Learn new opportunities and betas across clients while recommending meaningful insights at the back of the learning
- Help coordinate delivery of assets between inter agency departments

with various stakeholders, being across all day - to - day campaign elements and implementations.

Stakeholder Management

- Working with line manager and client teams within the agency




- Clearly communicating campaign set up progress & status and performance progress with relevant stakeholders
- Assisting with direct client coms when needed
- Escalate work-flow and task to assistant and where relevant

Product and Quality Assurance

- Developing and implementing processes for your team
- Checking work and set ups
- Assisting in creating campaign bookings
- Providing feedback and updates on campaigns to internal stakeholders and client teams
- Media Buying approvals/IO creations and management for all campaigns across all channels (offline and Online)

Finance

- Billing management across the patch and group
- General Ad hoc tasks
- Campaign QA execution
- Finance Troubleshooting
- Campaign and Creative troubleshooting with the account manager

Self-Learning & personal growth

- Motivated to increase your SEM, Social and programmatic knowledge
- Working to achieve accreditation across disciplines and platforms
- Developing sound communication and business skills
- Taking advantage of internal and external training sessions

Responsibilities in more detail

- Adhere to the unified product approach, methodology, marketing collateral and training.
- Shadow senior team members in agency/ client meetings to learn/ practice account management
- Contribute to knowledge share sessions, assist with data collection / administrative work required for pitches, proposals, and case studies
- Develop your technical knowledge through self-learning, on-the-job shadowing, & making the most of company training opportunities
- Get up to speed on industry research, competitive landscape information, and trade intelligence
- Build strong relationships with your immediate team, internal stakeholders and the wider Group, including OMG media agencies
- All outputs are of the highest quality.
- Deliverables are completed in a timely manner and deadlines kept
- Excellent communication skills - being able to both interpret and convey information in a clear, concise way. All stakeholders are provided with the information they need to move forward in a timely manner. Communication is equally effective over all platforms and situations e.g. location, culture, written, and verbal
- You are aware of your own strengths & developmental areas; learning to manage weakness and utilise strengths. You understand how your own behaviors, attitudes, beliefs and actions impact others.

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📌 Media Implementation Account Manager (Melbourne)
🏢 Omnicom Media Group
📍 Melbourne