Do you love data, dashboards, and squeezing maximum performance out of campaigns?
This role blends creative thinking, analytics, and automation to drive measurable growth across multiple digital channels.
If you enjoy testing, optimising, and scaling what works — this one's for you.
The Mission Drive qualified traffic Improve conversion rates Reduce cost-per-acquisition Automate what shouldn't be manual
What You'll Be Responsible For
Managing and optimising paid advertising campaigns across multiple platforms
Designing A/B tests for ads, landing pages, and funnels
Monitoring performance metrics daily, weekly, monthly
Building automated rules, alerts, and reporting dashboards
Working closely with content and design teams to align messaging
Documenting learnings, tests, and optimisation frameworks
Key Skills & Tools
Paid media platforms
Search ads
Display ads
Social media advertising
Analytics & tracking
Event-based tracking
Conversion attribution
Tag management tools
Marketing automation tools
Workflow builders
Email & lead-nurturing systems
Data skills




Spreadsheet modelling
Basic SQL or reporting queries
Dashboard tools
What We're Looking For
Strong analytical mindset
Comfortable working with numbers, trends, and patterns
Ability to test ideas quickly and iterate
Clear communicator — able to explain performance in plain English
Organised, detail-focused, and proactive
Bonus Points
Experience with: Conversion rate optimisation (CRO) Funnel analysis Marketing APIs
Familiarity with
Scripting or automation logic Customer segmentation models A habit of documenting processes and playbooks
Example Metrics You'll Own
Cost per lead (CPL)
Return on ad spend (ROAS)
Conversion rate (CVR)
Funnel drop-off points
Channel-level performance
Employment Details: Type: Full-time Contract: Permanent Working style: Hybrid / adaptable Compensation: Competitive salary based on experience Performance-based bonus structure Benefits package included
#J-*****-Ljbffr

📌 Performance Marketing Specialist — Paid Media & Automation (New South Wales)
🏢 Refari
📍 New South Wales