About the role
As Market Manager, you will provide overall operational leadership for the smooth, safe and high-quality delivery of the weekly market, including acting as Market Lead once a month.
Reporting to the WFM Management Committee, you will provide organisational and operational leadership, drive implementation of WFM's Strategic Plan and lead a small team including the Operations Manager, Finance Assistant, casual staff and volunteers.
This is a varied, hands-on leadership role for someone who shares WFM's values and vision and can combine strategic thinking with the drive to turn plans into action.
Key responsibilities
Provide overall operational leadership for the smooth, safe and high-quality delivery of the weekly market, including acting as Market Lead once a month.
Lead and support the WFM team, creating a positive and effective working environment.
Build solid relationships with stallholders and work with the Operations Manager to maintain a diverse and high-quality stallholder mix.
Lead WFM's communications, marketing and social media activities, ensuring consistent and engaging communication with members, stallholders and the wider community, while strengthening WFM's profile, membership and community engagement.
Oversee financial management, including annual budgeting, cost control and coordination of the annual audit.
Prepare monthly management reports and support effective governance and Management Committee meetings.




Drive implementation of WFM's Strategic Plan and annual operational and marketing plans.
Represent WFM and build productive relationships with Councils, tourism organisations, sponsors and community and industry stakeholders.
Pursue appropriate grants, sponsorships and other opportunities supporting WFM's long-term sustainability.
Oversee key events and functions, including the Wilmark Awards.
About you
Proven leadership and people-management experience.
Strong operational, organisational and problem-solving skills.
Experience in strategic planning, governance, budgeting and financial management.
Excellent stakeholder and relationship-management skills.
Strong written and verbal communication skills, with the ability to create clear, engaging content for different audiences and communication channels.
Confidence and experience using social media and digital channels to promote WFM, its stallholders, events and community.
The ability to work independently, exercise sound judgement and deliver practical outcomes.
A genuine interest in WFM and a strong commitment to fresh, local and seasonal food, farmers, producers and community.
About us
Willunga Farmers Market (WFM) is a successful not-for-profit, membership-based organisation held every Saturday in historic Willunga that connects our community directly with local farmers and producers, supporting a local food system built around fresh, local and seasonal produce.

📌 Market Manager - Willunga Farmers Market (South Australia)
🏢 Willunga Farmers Market
📍 South Australia