- Client-facing, high-impact digital role in a fast-paced, high-stakes qualified environment
- Lead search visibility, SERP strategy, and digital communications for executives, founders, and public figures
- Work alongside senior teams to influence perception, narrative, and online presence
- Collaborative role interfacing with internal partners and external PR/communications advisers

We are seeking an SEO & Digital Communications Specialist to join a unique, high-stakes practice. This senior, client-facing role sits alongside executive teams, providing strategic digital support on matters where search visibility, ranking dynamics, and timing are critical.

Key Responsibilities:

- Develop and execute advanced SEO strategies to influence search rankings, influenceSERP outcomes, and strengthen online visibility for high-profile clients
- Design and implement technical and content-led approaches to suppress negative or outdated search results and elevate authoritative content
- Act as a trusted advisor in client meetings and pitches, translating complex SEO and digital concepts into clear, commercially grounded advice
- Coordinate with external PR, communications, and media teams to ensure search visibility, content placement, and authority-building align with broader communications strategies
- Monitor search performance, indexing, and digital sentiment, identifying risks and deploying proactive mitigation strategies
- Guide the creation of search-optimised,



media-ready content, securing high-authority placements across news, trade, and industry publications

You Should Have:

- 4+ years of experience in SEO, with strong technical capability (on-page, off-page, and technical optimisation) in high-visibility or competitive environments
- Demonstrated success in influencing search rankings and managing complex SERP landscapes (e.g. suppression strategies, authority building, content ranking)
- Strong understanding of indexing, crawling, site authority, backlink strategy, and how these impact real-world search outcomes
- Experience working alongside PR, content, or digital teams to align SEO with broader communications objectives
- Confident, client-facing presentation skills, able to communicate complex technical concepts clearly to senior, non-technical stakeholders
- Strong writing skills for both search-optimised and media-ready content
- High emotional intelligence, discretion, and sound judgment in sensitive situations
- Bonus: familiarity with crisis communications, legal, or regulated environments

This is a unique opportunity to operate at the intersection of technical SEO, digital communications, and high-profile advisory, working directly with executives, founders, and public figures in high-stakes situations where search outcomes have real commercial and reputational impact.

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📌 SEO & DIGITAL COMMUNICATIONS SPECIALIST (New South Wales)
🏢 Capstone Hill Search
📍 New South Wales