Digital Marketing Specialist (Ryde)

Digital Marketing Specialist (Ryde)

16 Aug
|
AUS Medtronic Australia
|
Ryde

16 Aug

AUS Medtronic Australia

Ryde

Careers that change lives start here. Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.

A Day in the Life

The Digital Marketing Specialist – ACM supports the planning and execution of digital marketing activities that help position Acute Care & Monitoring and its product portfolios within the healthcare digital landscape. This role works closely with Product Managers, Sales, Medical Education, and Marketing stakeholders to deliver effective digital campaigns, manage marketing platforms (SharePoint and internal/external websites), and track performance outcomes. The role focuses on execution excellence, campaign optimisation, and data-driven insights, contributing to longer‑term digital plans developed by the broader marketing team.

Primary Responsibilities

Digital Marketing Planning & Execution

Support the development and execution of digital marketing plans aligned with business, portfolio, and product objectives. Execute integrated digital marketing campaigns across paid, owned, and earned channels to drive awareness, engagement, and lead generation. Translate product priorities into effective customer journeys and digital campaign activities. Collaborate with global marketing teams to adapt and implement relevant campaigns for the ANZ market. Support product launches, educational initiatives, conferences, and other marketing programs through digital marketing tactics and content.

Campaign Performance & Optimization

Monitor, track, and report on campaign performance against established objectives and KPIs. Analyse campaign results and provide recommendations to optimise future marketing activities. Apply insights and best practices to improve digital engagement, lead generation, and overall campaign effectiveness.

Content, SEO & Website Management

Support the creation, review, and deployment of marketing collateral and digital content. Manage website content updates through Adobe Experience Manager (AEM) or similar content management systems. Assist with search engine optimisation (SEO) initiatives and website performance monitoring. Ensure all digital content aligns with brand guidelines, compliance requirements, and business priorities.

Marketing Technology & CRM

Support campaign execution through marketing automation platforms, including email marketing, segmentation, and lead nurturing activities. Maintain alignment between digital campaigns and CRM platforms to support lead management and sales visibility. Monitor and report on key marketing metrics including engagement, conversion, lead generation, and campaign reach.

Stakeholder & Customer Engagement

Collaborate with cross‑functional teams including Product Management, Sales, Medical Affairs, and Marketing to deliver digital campaigns and assets. Support customer engagement through relevant and impactful digital content and experiences. Coordinate with external agencies and vendors to ensure quality and timely campaign delivery.

Competitive Intelligence & Governance

Monitor competitor activities, digital marketing trends, and industry best practices. Share market insights and recommendations with key stakeholders to support business growth. Support management of digital marketing budgets and agency expenditure. Ensure all campaigns adhere to internal processes,



compliance requirements, and governance standards.

Internal Communications

Assist in developing and distributing internal communications related to marketing campaigns, digital initiatives, and performance updates. Support alignment and visibility of digital marketing activities across internal stakeholder groups.

Required Qualifications

- Bachelor’s degree in marketing, Digital Marketing, Business, Communications, or a related discipline.
- At least 2 years of experience in digital marketing, campaign management, or demand generation roles.
- Experience executing digital campaigns across multiple marketing channels.
- Hands‑on experience with marketing automation platforms such as Eloqua, Marketo, HubSpot, or similar systems.
- Working knowledge of CRM platforms, preferably Salesforce.
- Understanding of digital marketing principles including email marketing, lead nurturing, customer journeys, digital analytics, and campaign reporting.
- Strong project management, organisational, and prioritisation skills.
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to manage multiple projects within deadlines.
- Demonstrated ability to work effectively with cross‑functional stakeholders.

Preferred Qualifications

- Experience within Healthcare, MedTech, Medical Devices, Life Sciences, or B2B marketing environments.
- Experience using Oracle Eloqua and Salesforce CRM.
- Knowledge of Adobe Experience Manager (AEM) or other website content management systems.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

Recruitment Fraud Alert

We are aware of phishing scams targeting job seekers. Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses. Medtronic will never ask for payment or sensitive personal information (such as bank account or Social Security details) during early stages of the hiring process. Any such requests are not legitimate. If you receive a suspicious message claiming to be from Medtronic, do not respond, click links, or open attachments. If you have any questions, concerns regarding authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at [email protected].

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage. We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people.



We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D; lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary. We change lives. Each team member, each day, helps to improve and redefine how the world treats the most pressing health conditions, from heart disease to diabetes. Our industry leadership comes from the passion and ingenuity of our people. That’s who we are. Working alongside one another, we use science, medicine, and a profound understanding of the human body to build extraordinary technologies that can transform lives. We build extraordinary solutions as one team. With one Medtronic Mindset defining how we work. Speed and decisiveness run through our DNA. Diverse perspectives inspire our bold answers to any challenge that comes our way. And we deliver results the right way, breakthrough after patient breakthrough. This life‑changing career is yours to engineer. By bringing your ambitious ideas, unique perspective and contributions, you will… Build a better future, amplifying your impact on the causes that matter to you and the world Grow a career reflective of your passion and abilities Connect to a energetic and inclusive culture that welcomes the challenge of life‑long learning These commitments set our team apart from the rest: Experiences that put people first. Respect for people is the hallmark of our humanity. It fuels our team to positively impact even a single life. And it means we put our people first at Medtronic as well, creating a culture of belonging and always pushing to get you the career‑building resources you need. Life‑transforming technologies. No matter your role, you contribute to technologies that transform lives. What we build empowers patients to live life on their terms. Better outcomes for our world. Here, it’s about more than the bottom line. Our Mission to improve human welfare drives us. We advance healthcare, society, and equity with every design, inside and outside our walls. Insight‑driven care. Fresh viewpoints. Cutting‑edge AI, data, and automation. You're shaping the future of healthcare technology and defining the next generation of breakthroughs in care

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

For sales reps and other patient facing field employees, going into a healthcare setting is considered an essential function of the job and we expect our employees to comply with all credentialing requirements at the hospitals or clinics they support.

This employer participates in the federal E‑Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E‑Verify program, please click here. For updates on job applications, please go to the candidate login page and sign in to check your application status. If you need assistance completing your application please email [email protected] To request removal of your personal information from our systems please email [email protected]

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📌 Digital Marketing Specialist (Ryde)
🏢 AUS Medtronic Australia
📍 Ryde

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