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At Coates, our
Area Managers
perform a highly valued and critical role, leading multiple branches through a team of Branch Supervisors and Assistant Branch Managers to deliver safe, efficient and profitable operations.
Based in
Bunbury
and responsible for branches across the Southwest region, you'll be successful in this role because you can motivate, mentor and develop leaders and teams, build strong customer relationships, and drive outstanding operational and commercial outcomes.
You'll enjoy variety in your role, including:
Lead and promote Coates' Safety First culture across all branches and customer interactions
Drive safe and efficient branch operations, including equipment deliveries, transfers, pick-ups, repairs, changeovers and breakdowns
Lead, coach and support a diverse team, including Branch Supervisors, an Assistant Branch Manager, Customer Service Coordinators, Mechanics and operational support team members
Deliver revenue, profitability and operational KPI targets across your branch portfolio
Maximise fleet availability and utilisation to meet customer demand
Work closely with regional sales teams to identify and support growth opportunities
Develop team capability through coaching, performance management and succession planning
Identify opportunities to improve branch performance and operational efficiency
What you will bring
Experience leading diverse teams across multiple sites or locations
Strong people leadership skills with the ability to coach, develop and support frontline leaders and teams
Experience delivering revenue,



profitability and operational performance targets
Strong ability to solve operational, workforce and customer challenges in a fast-paced environment
Strong influencing, negotiation and stakeholder management skills
Experience building effective relationships with customers and internal stakeholders
Ability to balance fleet, labour and operational resources to achieve business objectives
A genuine commitment to safety and leading by example
What you'll get in return
We provide our team with a wide range of perks and perks, including:
Development and career progression pathways
Flexible working options available—let's discuss what works best for you
Access to our employee discounts, benefits and wellbeing program including Fitness Passport
Purchased additional leave program
Novated leasing and salary sacrifice
12 weeks Paid Parental Leave in addition to government parental leave scheme
Volunteering opportunities through the Coates Foundation
Looking for more reasons to join Coates?
At Coates, we know that people, organisations and communities thrive when everyone feels valued and included.
We're proud to be implementing our second Reconciliation Action Plan and are committed to improving gender representation.
We also provide opportunities for growth through our leadership and development programs.
But our impact doesn't stop there.
Coates supports local and national charities through the Coates Foundation and invests in more sustainable equipment solutions to help create a greener future for all.
Visit careers.coates.com.au to learn more about our values and opportunities.
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📌 Area Manager (Bunbury)
🏢 Coates Hire Operations Pty
📍 Bunbury