Our Consumer Marketing team plays a crucial role in Macquarie's retail banking business, driving growth for our market-leading products by developing deep customer understanding and compelling go-to-market strategies. As a key member of this team, you will be responsible for driving growth across our market-leading and rapidly scaling deposits and home loan portfolios.
We are a global financial services group operating in 30 markets with 57 years of unbroken profitability. At Macquarie, you're empowered to shape a career that is fulfilling and creates value. You will bring your insights and expertise to the task at hand and feel supported as you make your own kind of impact for a better future.
What role will you play?
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In this role, you will collaborate across the Marketing ecosystem to develop and execute strategies that drive consideration and acquisition for our deposits and home loans products. You will build deep customer understanding through research and data analysis to inform marketing strategy, create compelling go-to-market approaches by defining strong customer value propositions and resonant storytelling, and lead the end-to-end delivery of integrated, multi-channel marketing campaigns. Central to the role is rigorously measuring channel and campaign performance, translating insights into actionable recommendations, and identifying opportunities to optimise the customer journey and improve conversion across the acquisition funnel.
What you offer
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7+ years of experience in a strategic marketing role, such as consumer marketing, product marketing, or growth marketing, ideally within financial services.




A proven track record of developing and executing successful go-to-market strategies that drive commercial results.
Deep experience in end-to-end campaign management, from strategy and briefing through to execution and reporting.
Expertise in leveraging customer research and data to develop actionable insights and inform marketing strategy.
Strong analytical skills with proficiency in using data to measure performance, identify trends, and drive decision-making. Experience with tools like Google Analytics is an advantage.
Demonstrated experience in customer journey mapping and implementing conversion rate optimisation (CRO) initiatives.
Excellent stakeholder management and collaboration skills, with the ability to work effectively in cross-functional teams.
A high degree of accountability and a passion for delivering outstanding customer, brand, and commercial outcomes.
Exceptional communication and storytelling ability.
What we offer
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At Macquarie, you're empowered to shape a career that's rewarding in all the ways that matter most to you. Macquarie employees can access a wide range of benefits which, depending on employment type, include:
1 wellbeing leave day per year
Up to 5 additional service bonus leave days per year




Up to 20 weeks' paid parental leave for primary caregivers along with 12 days of transition leave upon return to work, and 6 weeks' paid leave for non-primary caregivers
2 days of paid volunteer leave and donation matching
Up to 12 months' gender affirmation leave, including 6 weeks' paid leave
Access to Employee Assistance Program and wellbeing benefits including skin and health checks, and flu vaccinations
Access to a wide range of salary packaging options
Access to a wide range of learning and development opportunities, including reimbursement for professional membership or subscription
Hybrid and adaptable working arrangements, dependent on role
Reimbursement for work from home equipment
About Banking and Financial Services
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Banking and Financial Services is our technology-driven retail bank. You will be part of a team that supports clients to achieve their full potential - whether that's buying a home, growing a business or investing to manage wealth.
Inclusion at Macquarie
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We are committed to providing an inclusive environment for all, where different experiences, skills and perspectives are valued and respected. Macquarie provides access to opportunities for all individuals regardless of race, colour, religion, sex, sexual orientation, national origin, age, disability, protected veteran status, genetic information, marital status, gender identity or any other characteristic or circumstance.
We provide reasonable adjustments to individuals who may need support during the recruitment process and employment. If you require an adjustment, please let us know during the application process.
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📌 Senior Marketing Manager (Sydney)
🏢 Macquarie Bank
📍 Sydney