15 Aug
|
University Of Technology Sydney
|
Australia
15 Aug
University Of Technology Sydney
Australia
Our vision is to be a leading public university of technology recognised for our global impact. We are a dynamic and innovative university, ranked by the Times Higher Education as Australia's , and located centrally in one of the world's most liveable cities. With a culturally diverse campus life and extensive international exchange and research programs, UTS prepares graduates for the workplaces of today and tomorrow.
Detailed Description
About the Team
The Marketing and Communication Unit (MCU) takes the lead in developing strategies and relationships to build the UTS brand to achieve its desired prominence in the marketplace. It is responsible for effectively promoting and enhancing the image and reputation of the university through the development and implementation of marketing plans, media and public relations activities, internal communication and corporate identity strategy. MCU has both internal and external clients and delivers services to support them and to promote the overall strategic development of the university.
This role is based in the Strategic Communication team. The Strategic Communication area uses best practice, cutting-edge and targeted communication to priority audiences to protect and enhance UTS's reputation and achieve UTS 2027 objectives. It plays a leading role in building advocacy amongst key audiences, and in managing the university's corporate reputation during issues or emergencies.
About the Role
The Student Communication Advisor supports the Student Communication Lead and Internal Communications Manager to develop and deliver communications that inform, inspire and support UTS students throughout their university journey.
Using data,
audience insights and communications best-practice, the Student Communication Advisor ensures that enterprise-level communications to students are relevant, engaging and timely. They work with internal stakeholders to develop communications campaigns to support university programs and initiatives, providing expert advice on how to engage target audiences effectively. They develop content for, manage and optimise enterprise-level student communication channels, using research and data to identify improvements based on emerging trends in communications technology and audience behaviours.
If successful you will be responsible for:
- Identifying opportunities to engage students through creative and audience-centred communication strategies and activities that build understanding, advocacy and community and belonging.
- Collaborating with colleagues across the university to develop strategic communications for students, with a focus on plain language, relevancy and timeliness.
- Managing and optimising enterprise-level students communication channels, using data insights and industry best practice to improve engagement.
- Preparing, publishing and distributing key communication materials for student audiences, with a focus on quality, accuracy and attention to detail.
- Measuring and evaluating the success of communication activities in order to recommend improvements or alternative approaches.
- Providing strategic communication advice to internal stakeholders seeking to engage students.
With examples, please outline within your Cover Letter, how you meet the following six (6) key selection criteria:
1. Excellent written communication and content skills with proven ability to create clear, engaging and audience-focused content across multiple channels and formats.
2. Strong stakeholder engagement skills with proven ability to build trusted relationships, understand and interpret stakeholder needs, and provide best-practice communications advice.
3. Audience-centred approach with experience using audience insights, research and data to develop effective communication approaches.
4. Measurement and optimisation skills with the ability to evaluate communication outcomes, interpret engagement metrics and apply insights to improve results.
5. Excellent organisation and project management skills with the ability to manage multiple priorities, coordinate competing deadlines and deliver high-quality work with attention to detail.
6. Knowledge of Salesforce Marketing Cloud and/or Optimizely web CMS would be an advantage
Remuneration/Salary
Base Salary Range: $111,740 - $123,611 pa (HEW 7)
This role attracts 17% superannuation (pension) in addition to the base salary.
UTS staff also benefit from a wide range of include flexible work practices, generous parental leave and salary packaging opportunities.
This position is full-time and appointment will be made on a continuing basis.
📌 Student Communication Advisor (Australia)
🏢 University Of Technology Sydney
📍 Australia