Senior Manager, Product Marketing - Platform (Australia)

Senior Manager, Product Marketing - Platform (Australia)

15 Aug
|
Bloom
|
Australia

15 Aug

Bloom

Australia

Introduction

Who we are…

Founded in 2002, ELMO Software is the trusted provider of HR technology solutions to 2,000+ mid-sized organisations and more than one million end users across Australia and Current Zealand.With a comprehensive suite of ISO-certified solutions that span the full employee lifecycle, ELMO Software is designed to scale as organisations grow. Flexible and configurable, ELMO’s one-stop HRIS fits to your specific needs and workflows.Through powerful technology, automation, data and analytics, ELMO Software empowers HR professionals to play an integral role in company decision making.

Life & Culture...

At ELMO you will be joining an epic team with the opportunity to make a big impact. We foster an authentic, collaborative, fun working environment and being an ELMOnian means you're part of an amazing team that will push you to grow, support you with challenges and allow you to shine. Some of our benefits include:

- Hybrid work set up : 3:2 split!
- Paid Parental leave - 12 weeks primary, 6 weeks secondary
- Birthday leave, YOU day each year, as well as connecting people leave (up to 2 weeks working from anywhere)
- Inhouse Learning and Development initiatives
- ELMO Social and Diversity clubs
- Wellbeing initiatives
- Dog Friendly offices
- Mental Health/EAP programs
- Flare Benefits (great discounts, novated leasing, salary sacrifice)

Our values:

- Reimagine What's Possible - We believe innovation is human at its core. By staying open, fearless, and adaptive, we continuously push boundaries - while keeping people at the heart of everything we do.
- Obsess over Customers – Everything we do is designed to positively impact our customers.
- Help Others Thrive - Be they colleagues, communities or customers, we champion ways to help others thrive.




- Be Fearlessly Optimistic - We bring unwavering positivity to any challenge, as we know it will drive meaningful change.

Please note: Our internal Talent Acquisition team has got this covered, we’re not open to using an agency for this role.

Description

Job Description

The Senior Manager, Product Marketing (Partner Payroll & RTA) is responsible for driving the go-to-market readiness and demand program for ELMO's partner payroll integrations and owned RTA product portfolio. This includes leading the market launch of our RTA brand and product in Australia.

Key Responsibilities:

- Lead the GTM strategy, market launch, positioning, and messaging architecture for ELMO's new RTA brand and product in Australia.

- Own the overarching narrative defining our RTA and partner payroll portfolio as part of ELMO’s Complete Workforce Platform.

- Develop segment-specific (aged care, hospitality, retail, manufacturing) value propositions, buyer personas, and outcome-driven use cases.

- Build adoption and expansion playbooks (including ROI validation, cross-sell/upsell) to drive revenue and track success metrics.

- Design and execute Voice of Customer (VoC), win/loss analysis, and competitive intelligence programs to influence product roadmap and pricing.

- Partner closely with Sales Enablement to translate positioning into effective sales conversations, certification programs, and demo narratives.





- Collaborate cross-functionally with Core Product Marketing, Demand Generation, and Partner teams for aligned messaging and execution.

Skills And Experiences

Skills & Expereince:

- 7-10+ years in Product Marketing within high-growth B2B SaaS (multi-product portfolios or partner ecosystems preferred), with 3+ years in senior/lead roles.

- GTM & Product Launches: Proven success bringing new products/brands to market, from initial positioning architecture to GTM execution.

- Revenue & Adoption: Demonstrated track record of driving product adoption, expansion revenue, and pipeline growth.

- Customer & Market Insights: Hands-on experience with VoC programs, win/loss research, and competitive intelligence.

- Domain Expertise: Experience in workforce management, HR tech, payroll, or time & attendance solutions is highly regarded.

- Core Mindset: A strategic storyteller and systems-builder who thrives in fast-paced environments, manages ambiguity with high autonomy, and possesses high EQ/IQ to influence stakeholders without authority.

Apply now and be part of the team shaping the future of work at ELMO!

ELMO Software Pty Ltd is an equal opportunity employer, and we encourage applicants from diverse backgrounds to join our team. We are also committed to advancing reconciliation at ELMO through our Reflect Reconciliation Action Plan (RAP).

At ELMO, we are passionate about empowering HR with responsible, secure and safe AI, aiming to be among the first in Australia and New Zealand to achieve ISO 42001:2023 certification. Handling sensitive employee data necessitates strict adherence to our ISO 27001:2022 Certified security policies, making data privacy and security paramount in every role.

📌 Senior Manager, Product Marketing - Platform (Australia)
🏢 Bloom
📍 Australia

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