Social Storyteller (City of Ryde)

Social Storyteller (City of Ryde)

15 Aug
|
Pablo & Rusty's
|
City of Ryde

15 Aug

Pablo & Rusty's

City of Ryde

Work with one of Australia's leading specialty coffee brands

Join a B Corp and1% for the Planet certified brand.

Learning and development opportunities

Flexible working arrangements(Additionaldays are on the cards)

Work where creativity, innovation, and impactactually matter

And yes,unlimitedexceptional coffee is included

Let'sstart with theperks:

Work with one of Australia's leading specialty coffee brands

Join a B Corp and1% for the Planet certified brand.

Learning and development opportunities

Flexible working arrangements(Additionaldays are on the cards)

Great team, great culture, great coffee

Work where creativity, innovation, and impactactually matter

And yes,unlimitedexceptional coffee is included

A little about you

YOU LOVE COFFEE!You'rethe person who sees contentandstorytellingopportunitieseverywhere.

You walk into a busy cafe and instantly spot three Reels, two customer stories, and a TikTok idea.

You'reequally comfortable behind the camera, in front of it when needed,editing contenton the fly, writing captions thatactually soundhuman(yep,calling out the AI slop).You know AI is a powerful tool that can be harnessed and usedtogreateffect.

You love storytelling. You understand trendsbut know not everyone isworthchasing.You'recreative, curious,organised, and always thinking about how to turn real moments into engaging content.

Most importantly, you get excited about helping a purpose-led brand tell meaningfulstoriesand did we mention, you MUST LOVE COFFEE!

About Us

Pablo & Rusty's is a specialty coffee roaster based in Sydney, with a mission to positivelyimpactpeople and the planet through coffee.

We'reproudly B-Corp Certified,



Carbon Neutral Certified,and1% for the Planetmembersmeaning we donate 1% of our revenue (not Profits) to partners charitiestacklingthe impacts of climate change.In short,we'recommitted to using business as a force for good.

From cafes andcafe partners toourAthome coffeecommunityoursustainability projects and innovations,there'salways a story worth sharing.

That'swhere you come in.

About the Role

We'relooking for a Social Storyteller to create, capture, and share content across our digital channels.

Thisisn'ta desk-bound social media role.

One dayyou’llbe filming at our roasteryin North Ryde, the nextyou’llbe capturing stories from our cafes or cafe partners,going BTS on aproductdevelopment, interviewing a team member, covering an event, or creating content around our sustainability and impact initiatives.

You'llown the day-to-daysocialstorytelling of the brand, helping bring P&R; work closer toit’scommunity.

Because we're big on transparency, lets cover off the numbers because it's important to you. This is a contract role to begin with. An hourly rate ranges from $35-$45 per hour, depending on your skills and experience. We'll land on the right number once we've had a chat and seen what you can do.





For the right applicant we plan on this role evolving to become and permanent member of the Team with career growth and opportunities to match.

A Few Things You'll Be Across

- Creating engaging short-form video content,including Reels, TikToks, Stories, Shorts, BTS, and POV content
- Managing Instagram, TikTok, LinkedIn, Facebook, and YouTube
- Developing content ideas and campaign concepts
- Writing captions and social copy
- Building andmaintainingcontent calendars
- Engaging with our online community
- Tracking performance andidentifyingopportunities
- Supporting product launches and marketing campaigns
- Finding creative ways to tell the P&R; story

What You’ll Bring

- 2+ years’ experience incontent creation, social media management, digital marketing, or a similar role
- Robust video shooting and editing skills
- A portfolio of contentyou'reproud of
- Excellent storytelling,writingand communication skills
- Proven experience managing social platforms
- A self-starter with the confidencetowork independentlywhilelovingcollaborating across teams
- Curiosity, creativity, and attention to detail,and strongorganisationalskills
- Passion for coffee, hospitality, sustainability, or purpose-led brands
- Confidence using tools likeCapCut, Canva, Adobe Creative Suite, or similar

Desirable

- Photography experience.
- Experience in hospitality, coffee, food & beverage, or lifestyle brands.
- Familiarity with Meta Business Suite, Later, Sprout, Buffer, or similar platforms.
- Experience using AI tools to enhance content workflows.
- Understanding ofanalytics and performance reporting.

#J-18808-Ljbffr

📌 Social Storyteller (City of Ryde)
🏢 Pablo & Rusty's
📍 City of Ryde

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