Join Wrays

Wrays is a leading intellectual property firm with a long-standing history of supporting clients across Australia, New Zealand and internationally. In September 2025, Wrays joined forces with the Rouse Group, marking an exciting new chapter for the business.

Rouse is a market-leading intellectual property services business with more than 1,000 professionals across 43 offices in 19 jurisdictions spanning Asia Pacific, Europe, the Middle East and Africa. Through an integrated network of legal, consulting and business solutions, we help some of the world’s leading companies protect, enforce and commercialise their intellectual property.

Together, Wrays and Rouse bring deep local expertise, a collaborative culture and a strong commitment to innovation. We continue to invest in our people, technology and services so we can deliver practical, commercially focused solutions in a fast-changing global market.

The Opportunity

We are looking for a Business Development & Marketing Manager who enjoys working with people and being part of a geographically dispersed team. Someone who is entrepreneurial, proactive and commercially minded, to enhance business development and marketing activity across the SEAPAC region.

Based in Sydney, this role will work closely with the CEO of Wrays, the Senior Sales & Marketing Manager, delivery teams and business services colleagues to support client development, pitches and proposals, profile-raising initiatives, CRM management, reporting and marketing activity.

This is a hands-on role suited to someone who is organised, client focused and confident managing multiple priorities in a fast-paced environment. You will play a central role in coordinating business development and marketing activity, research and analysis, contributing to and maintaining a knowledge database, producing reports and content, and helping ensure delivery of regional initiatives.

You will be comfortable working with digital platforms and be able to use a CRM, AI-enabled tools and market intelligence sources to help improve the efficiency,



quality and consistency of business development and marketing support across the region.

What You’ll Be Doing

Business development operations and reporting

· maintain accurate client, contact and opportunity data in CRM systems

· produce regular reports, dashboards and updates to support business development activity

· track actions, deadlines and follow-up items arising from pitches, campaigns and business development initiatives

· support pipeline reporting and ensure information is current and accurate

· assist with research and information gathering to support business development decisions

Pitches, proposals and client development

· co-ordinate pitches, proposals, tenders, capability statements and other business development opportunities

· gather and maintain credentials, biographies, matter examples and precedent content

· prepare first drafts of proposal content and supporting materials using approved templates and messaging

· co-ordinate input from fee earners and stakeholders and monitor progress against deadlines

· support client targeting and account development initiatives through research, briefing materials and administrative support

Marketing, communications and profile raising

· develop, update and maintain marketing collateral, presentations and client-facing materials

· support thought leadership, client alerts, rankings, awards and other profile-raising initiatives

· identify opportunities to reuse and repurpose content across business development and marketing activity

What We’re Looking For

Skills & Experience

· at least three years’ experience in business development, marketing, communications or a similar role in a law firm, professional services, consulting or B2B environment





· experience supporting business development initiatives, client development activities, pitches, proposals and marketing projects

· excellent written and verbal communication skills, with the ability to produce explicit, accurate and professional business communications

· strong organisational and project co-ordination skills, with the ability to manage multiple priorities and deadlines

· experience conducting research, compiling information and preparing reports, briefing materials and presentation content

· experience maintaining CRM systems, databases or business development information and producing reports or dashboards

· strong Microsoft Office skills, particularly in PowerPoint, Word and Excel

· familiarity with AI-enabled tools and business intelligence platforms would be an advantage

· strong attention to detail and a commitment to high-quality work

· experience working across multiple teams, offices or regions is highly desirable

Key Attributes

· commercially aware and client focused

· highly organised and detail oriented

· a strong writer and content developer

· proactive, dependable and solutions focused

· confident in managing stakeholders and building relationships

· collaborative and comfortable working across teams, functions and jurisdictions

· curious and open to new tools, technologies and ways of working

· adaptable, with the ability to manage changing priorities

· able to exercise sound judgment and escalate issues appropriately when needed

Why Join Us

This is an exciting opportunity to join a respected intellectual property business at a time of growth and regional integration. You’ll work with colleagues across SEAPAC and the wider Rouse network, contribute to strategic client and profile-building initiatives, and help shape how business development and marketing support is delivered across the region.

If you are a commercially minded business development and marketing professional looking for your next opportunity, we’d love to hear from you.

📌 Business Development & Marketing Manager (Sydney)
🏢 Wrays | Intellectual Property
📍 Sydney