Betfair Pty Limited is a disruptor bringing innovation and competition to the Australian sports betting industry while operating responsibly and following regulations to protect the community.

Sport, racing, content creation… sound interesting? We are on the hunt for a highly creative Content Coordinator to join our Content team.

With the support of the Customer Strategy Manager, this role will assist Betfair’s Content team in bringing to life our content strategy, with a particular focus on video editing and recording, social media content producing/strategy and writing.

We have a team full of passionate, energetic, great people, with a genuine determination to try and create a working environment that is secure and supportive for everyone, we even won the WORK180 award for two consecutive years for our commitment to employee support and safety, which we are very proud of. Being a strong data-driven business; using cutting edge and digital creative marketing technology, we service a sophisticated customer base, offering a different way for punters to engage with racing and sport.

What You Will Bring

- Someone who can bring new thinking and improvements to Betfair’s Social Media channels.
- A creative individual who can produce content for Betfair’s TikTok, Instagram, X, and Facebook platforms.
- Video editing and recording experience.
- Proficient in using Adobe Premiere Pro.
- Proficient in Microsoft Word suite and Adobe CS.
- Previous hands-on experience with WordPress or similar CMS.
- Proficient in X, Instagram, Facebook, TikTok and YouTube.
- Proficient at copywriting and writing social media captions.
- An innovative thinker who aims to improve customer engagement with our content, building the Betfair community.
- A person skilled in creating and curating content that drives conversion.




- A collaborative team player who works well with the wider marketing team and business.
- An advocate for ensuring Betfair is a key player in the broader wagering, sporting, and racing conversation.
- Excellent attention to detail.
- A dedicated person contributing to making Betfair the ‘Best place to work’.
- A passion for sport and content.

Some Tasks Include, But Are Not Limited To

- Review, edit and upload content to the Betfair Hub to meet set timelines.
- Assist managing the content master planner.
- Curate and create industry leading content for promotion across all of our owned channels.
- Publishing content on Betfair’s social platforms .
- Influence the content, video and social media strategy.
- Produce editorial content for the Betfair Hub and supporting public relations initiatives.
- Execute best practice Search Engine Optimization with industry leading tools.
- Create thorough creative briefs for the Internal Agency team.
- Promote, manage and protect the Betfair brand, ensuring consistency across all communication channels, ensuring all content is in line with Betfair brand guidelines.
- Responsible for landing page curation on all the Hub pages.
- Create and upload social media graphics and video content to owned channels.
- Sub-edit content submitted by Betfair’s content contributors.

Benefits

- Incredibly flexible working arrangements.




- Tailored leave options – competitive parental leave, cultural leave swap, volunteer leave, study leave etc.
- A genuine focus on personal and professional development - including a combination of incredible internal Leadership Development Programs, peer to peer learning and self-chosen learning opportunities.
- Up to $1000 per year for you to choose how you spend through our much loved BestYou program.
- An ongoing commitment to Diversity and Inclusion.
- Supportive wellbeing initiatives including access to our Employee Assistance Program.
- A dedicated internal events team focused on bringing a mix of educational, social, celebratory, and philanthropic activities,
- A generous bonus scheme – if we win, you win! And we like to win

Interested? At Betfair, we are committed to building a workplace where everyone can fulfill their full potential. We pride ourselves on fostering an environment where all employees feel welcome and included. We encourage people of all walks of life, abilities, and backgrounds to apply. We are proudly a WORK180 endorsed employer for women. To learn more about our commitment to Diversity and Inclusion, please visit Betfair Australia on WORK180.

Studies show that women are likely to only apply for a job if they meet 100% of the criteria outlined in the job ad. Even if you don’t hit 100%, click apply! You never know where it may lead.

Interested in applying? Please click 'Apply now' and submit an up-to-date Cover Letter and Resume.

We are committed to responding to all candidates within four weeks of application. If you are successful, we will send you a video interview, followed by two rounds of interviews. References are great, but not critical. You will need to have eligible working rights for Australia.

📌 Content Coordinator (Victoria)
🏢 Betfair Australia
📍 Victoria