Role Description This is a part time remote role for a SEO Specialist / PPC Specialist. The specialist will optimize the company’s website and landing pages for search engines, conduct keyword research, and perform regular SEO audits to identify technical and content-related improvements. Daily activities include managing link building initiatives, monitoring web analytics, and adjusting on-page SEO elements such as meta tags, headers, and content structure.

The role also involves planning and optimizing PPC campaigns, tracking performance metrics, and providing clear reports and recommendations to stakeholders. The specialist will collaborate with marketing and content teams to ensure alignment between SEO, PPC, and broader digital marketing goals.

Qualifications

- Candidates should possess strong Keyword Research and On-Page SEO skills.
- Candidates should possess experience performing SEO Audits and implementing technical SEO recommendations.




- Candidates should possess Link Building skills focused on ethical, high-quality backlink strategies.
- Candidates should possess Web Analytics skills, including using tools like Google Analytics or similar platforms.
- Experience managing PPC campaigns (e.g., Google Ads, Bing Ads) and optimizing budgets and bids.
- Familiarity with SEO and PPC tools (e.g., Google Search Console, SEMrush, Ahrefs, or equivalent).
- Strong analytical and reporting abilities, with attention to detail and data accuracy.
- Effective written and verbal communication skills and ability to work independently in a remote setting.
- Prior experience in the industrial or B2B sector is a plus.
- Relevant coursework or a degree in Marketing, Communications, Business, or a related field is beneficial.

📌 SEO Specialist / PPC Specialist (Australia)
🏢 Empresa del Sector Industrial
📍 Australia