Holistic Management and Consultancy – Ourimbah NSW
Educate ELC is a Central Coast-based, non-profit early childhood education and care organisation, operating a growing network of OOSH and long daycare centres. We are a small but well-capitalised organisation with significant growth potential, and we are looking for an experienced, part time Marketing Manager to help drive that growth.
This is a rare three-day-a-week role: based on the Central Coast and reporting to the General Manager, offering genuine autonomy in a purpose-driven, non-profit environment, without the pressures of the corporate childcare model or a long commute to the city.
You will play a key role in shaping how our organisation is known and experienced by families, the community and our own employees.
As Marketing Manager, you will have the opportunity to:
Develop and deliver a comprehensive Marketing and Community Partnerships strategy that builds brand awareness across the Central Coast and any future regional areas the organisation expands into.
Manage our advertising, social media and digital marketing channels - currently limited - and grow these to expand our reach.
Own our PR and media relations, ensuring consistent and engaging representation of our organisation and its unique value proposition.
Contribute and support the GM during community consultation activities that build genuine partnerships and awareness with like-minded local community and health organisations, as well as positive relationships with government and regulatory bodies.
Create high-quality content to support grant submissions and funding proposals as opportunities arise.
Manage an annual marketing strategy and budget as confirmed with the GM, with a focus on strong enrolments as our key measure of impact.
Qualifications & Requirements
Minimum 5 years ' experience in marketing, communications or a related field, with a proven track record of developing and delivering annual marketing strategies and budgets.
Comprehensive digital marketing skills, with a commitment to staying on top of emerging artificial intelligence capabilities - expertise isn't required, but a genuine interest in staying current is.
Ability to support building and maintaining relationships with community organisations, government stakeholders and other partners.
Desirable, but not essential:
Experience in childcare, early education or a related sector.
Experience working within a non-profit organisation.