Company Description ROBUS Australia, part of The LED Group established in Ireland in 1984, is a growing international lighting company specializing in LED light fittings. Operating through a national network of electrical wholesalers, ROBUS Australia has built a strong reputation for customer service, product quality, simple installation, and significant energy savings. The ROBUS brand is trusted by thousands of installers and over 3,000 stockists in more than 40 countries, offering reliable products backed by 2–5 year warranties.

The company invests in research and development with contractors, maintains an experienced team available on site, and is committed to providing quality products, excellent service, and knowledgeable personnel. ROBUS focuses on meeting current and future needs of customers and team members, offering opportunities within a dynamic, internationally connected business.

Role Description The Area Sales Manager role is a full-time remote position responsible for managing and growing sales within a defined territory in Australia. The individual in this role will build and maintain strong relationships with electrical wholesalers, contractors, installers, and other key stakeholders, actively promoting the ROBUS product range. Daily tasks include conducting virtual and on-site customer meetings, delivering product presentations, identifying new business opportunities, and managing the sales pipeline from prospecting through to closing.

The Area Sales





Manager will collaborate with internal teams to support customer needs, provide market feedback on product performance and trends, and ensure high standards of service and follow-up. The role also involves territory planning, sales reporting, and participation in promotional campaigns and training initiatives to drive brand awareness and revenue growth.

Qualifications

Proven sales and business development skills, including territory management and account management, preferably within the electrical or lighting industry.

Robust relationship-building and customer service skills, with the ability to collaborate effectively with wholesalers, contractors, and internal teams.

Solid communication, presentation, and negotiation skills, with confidence in delivering product demonstrations and sales pitches in person and online.

Good commercial acumen and analytical skills, including experience with sales forecasting, reporting, and use of CRM systems or similar tools.

Self-motivated and organized, with the ability to work independently in a remote environment, manage time effectively, and travel within the assigned territory as required.

Understanding of LED lighting solutions or technical aptitude to learn product features, installation considerations, and energy efficiency benefits.

Relevant post-secondary qualification in business, sales, marketing, electrical trade, or a related field is advantageous.

Valid driver’s license and willingness to visit customer sites when needed.

📌 Area Sales Manager (Melbourne)
🏢 ROBUS Australia
📍 Melbourne