Ready to take the lead on a national brand that's growing fast?

Our client is a rapidly expanding entertainment and leisure business with a growing network of venues and franchises across Australia. They're looking for an experienced National Marketing Manager to lead the marketing strategy, strengthen brand equity and drive customer growth across the country.

This is a high-impact role for a strategic marketer who can also roll up their sleeves and get things done.

Melbourne | Full-Time | Good remuneration base (neg) + Super

The Prospect

Reporting to the Head of Brand, Innovation & Evolution, you'll lead the development and execution of national marketing strategy across the business, while supporting franchise partners to maximise local growth and success.

You'll be responsible for
Developing and executing national marketing strategies that drive customer acquisition, engagement and retention




Supporting and influencing a growing network of franchise partners with local area marketing
Leading digital, content, campaigns, events and promotional activity
Managing marketing budgets and measuring campaign performance and ROI
Overseeing brand, website and marketing collateral to ensure a consistent and compelling customer experience
Leading PR and communications initiatives and monitoring competitor activity
Building strong relationships across franchisees, venues and internal stakeholders
Leading, mentoring and developing a small, high-performing marketing team

About You

You're an experienced marketing leader who thrives in a rapid-paced, entrepreneurial and growing workplace. You can move seamlessly between big-picture strategy and hands-on execution, and you're confident influencing stakeholders and building strong relationships across

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