Are you a digital marketer who wants your work to mean something beyond the dashboard?

At Dovida, we're on a mission to support and uplift seniors through high-quality, person-centred home care. As our Digital Marketing Manager, you'll own the national digital program end to end; website, SEO and GEO, paid media, CRM and analytics, driving the campaigns that connect older Australians with the care they need and bring outstanding people into our teams.

This is a role with genuine ownership. Reporting to the Head of Marketing, you'll work from our Toowong National Office alongside a close-knit marketing team, with the flexibility to work from home two days per week.

Why Join Us?
Adaptable hybrid working with the option to work from home up to 2 days a week
Enjoy your birthday your way with a paid day off each year
Paid wellness, volunteering and study leave to support your wellbeing and growth
Save on your next car with our novated leasing options
Be recognised at our annual Heart of Dovida Awards, celebrating the people who bring our values to life
Bring your four-legged friend to work on our much-loved Dog Friendly Fridays!

What You'll Be Doing
Delivering the National Marketing Program across all digital channels, guided by the Head of Marketing




Managing our consumer website in WordPress, keeping lead capture and conversion flow optimised
Developing and managing our SEO and GEO strategy, paid digital advertising and channel reporting
Managing our CRM platform and building digital assets for eDMs, Local Area Marketing and recruitment campaigns
Partnering with our digital agency and web developers, and with General Managers on local digital strategy and budgets
Building national, local and custom performance dashboards, and sharing insights with teams including Talent Acquisition and Live-in Care
Tracking AI and social trends, and bringing forward the ones worth acting on

What You'll Bring
Qualifications in marketing or communications with a digital specialisation
Demonstrated results in performance marketing across core digital channels
Hands-on skills in WordPress, Google Analytics 4, Google Tag Manager and Meta Business Suite
Experience managing SEO, SEM and paid digital campaigns, and working with external agencies
Experience with CRM platforms such as Martrexo or Salesforce
Excellent written communication and presentation skills, with the confidence to work across diverse stakeholder groups

📌 Digital Marketing Manager Toowong (Australia)
🏢 Dovida Australia
📍 Australia