Area Manager - DIY (Hardware) Retail Space
Join an award-winning shopper marketing agency and lead high-performing teams across a dynamic retail landscape.
Strikeforce is a leading shopper marketing agency operating across Australia and New Zealand. We specialise in field sales, merchandising, demonstrations, and experiential activations, partnering with some of the world's most recognised brands across FMCG, DIY, and consumer electronics.We are currently seeking a driven and energetic
Area Manager
to lead our DIY (Hardware Retail) operations across Melbourne Metro & Western Suburbs and on occasion surrounding regional areas.
About the Role
This is a hands-on, field-based leadership role where you will manage a team of Brand Activators across Bunnings and Independent Hardware outlets. You'll play a critical role in driving sales growth, strengthening client relationships, and ensuring best-in-class execution in-store.
Key Responsibilities
Lead, coach and motivate a team of Brand Activators in your territory
Maximise product ranging and visibility within all accounts
Ensure high merchandising standards and inventory accuracy
Deliver training and support to your team on recent products and systems
Execute planograms, relays, refits and new store setups
Build and maintain strong relationships with key stakeholders including Bunnings and client partners
Attend regular client meetings and provide insights from the field
About You
You are a results-driven professional who thrives in a fast-paced retail environment and enjoys leading from the front.
Proven experience in field sales, retail, or trade environments
Strong leadership skills with the ability to motivate and develop teams
Excellent communication and relationship-building skills
Confident, proactive and highly organised
Able to work autonomously and manage competing priorities
Strong influencing and negotiation skills
Hardware/DIY knowledge (advantageous but not essential)
What's in it for You?
Work with leading global brands in a growing industry
Autonomous role with strong support from leadership
Career progression opportunities within a national business
Dynamic, fast-paced and collaborative team culture
Competitive salary package + tools of the trade
Key Measures of Success
Achievement of individual and client sales targets
Execution excellence across all store visits and activations
Timely completion of all client requests and scheduled calls
Effective communication and engagement with your team
The successful candidate has the potential to progress their career beyond this role through coaching and mentoring from senior managers. A competitive salary package is on offer incorporating company car, mobile phone, iPad and an annual bonus based on the achievement of KPI's.
Only shortlisted candidates will be contacted by telephone.
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📌 Area Manager - Diy (Hardware) Retail Space (Melbourne)
🏢 STRIKEFORCE AMC
📍 Melbourne
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