This isn't a traditional marketing role.
We're seeking a commercially minded agricultural professional who understands farmers, rural distribution and how value is created throughout the agricultural supply chain.
If you have built your career in agribusiness and want to influence strategy, innovation and customer engagement across some of Australia's most recognised rural brands, we'd like to hear from you.
The Opportunity Reporting to the Director Sales Marketing – Rural, you will: Lead brand and customer engagement strategy Shape market development initiatives Drive customer insights and voice-of-customer programs Support new product launches.
Build distributor and farmer engagement.
Lead digital marketing and CRM programmes.
Develop a high-performing marketing team.
Contribute to Rural Leadership Team strategy.
What We're Looking For Essential Solid agricultural industry experience.




Deep understanding of farming systems.
Knowledge of rural distribution channels.
Commercial acumen.
Strategic thinking capability.
Leadership experience.
Strong communication skills.
Highly Regarded - Experience with: Rural distribution.
Farm infrastructure.
Rural merchandise.
Livestock.
Cropping.
Pasture systems.
What We Offer Competitive remuneration package benefits.
Annual performance incentive.
Paid parental leave that goes further.
Career development opportunities.
Health wellbeing initiatives – Fitness Passport.
Industry-leading brands – Top tier supplier to channel.
Prospect to influence business strategy.
Diverse and energetic role with strong connection to customers and industry

📌 Head Of Brand, Marketing & Customer Engagement Rural New South Wales (Australia)
🏢 Gfg-Alliance
📍 Australia